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Speakers

Keynote Presenters:
Jeff Zucker Jeff Zucker
Chief Executive Officer
NBC Universal Television Group
 
Jeff Zucker was named Chief Executive Officer of NBC Universal Television Group in December 2005. Zucker's focus primarily is on the NBC Universal network and cable content while the NBC Universal Television Studio, NBC network, NBC News, CNBC, MSNBC, cable entertainment, NBC Sports and NBC Olympics also report to him.

Zucker reports to Bob Wright, NBC Universal's Chairman and CEO.

Previous to his most recent appointment, Zucker had served as President of the NBC Universal Television Group since May 2004. His responsibilities included all programming across the company's extensive television properties, with the exception of NBC Sports and Olympics. He also oversaw the company's entertainment, news and cable properties, as well as the company's television studio, first-run syndication and global distribution efforts, which he continues to do. Since assuming the presidency of the television group, Zucker has overseen a period of strong performance by the group's networks, with NBC remaining #1 in late night, morning news, evening news and Sunday morning public affairs; the NBC primetime lineup introducing such critical and commercial successes as "My Name is Earl," "The Office," "Medium" and "The Biggest Loser"; and USA Network, SCI FI Channel and Bravo maintaining their leadership in the delivery of original cable programming with such top-rated and critically praised series as "Monk," "The 4400" and "The Dead Zone" on USA, "Battlestar Galactica," "Stargate Atlantis" and "Stargate SG-1" on SCI FI and "Project Runway" and "Being Bobby Brown" on Bravo. Earlier, Zucker held the position of President of the NBC Entertainment, News & Cable Group starting in December 2003. Before that, he served as President of NBC Entertainment since December 2000, during which time he oversaw the network's entire entertainment schedule. During his four years directly supervising the NBC entertainment lineup, the network's primetime schedule finished #1 in the key adult 18-49 demographic all four seasons. NBC was also #1 in key demographics in every major daypart for three of those seasons, a feat no other network has achieved even once.

Zucker put his mark on the network with such successes as "Las Vegas," "Law & Order: Criminal Intent," "Scrubs," "Fear Factor," "Crossing Jordan" and "The Apprentice." He originated the idea of super-sizing NBC's comedies and revitalized the network's summer programming with original fare that has paved the way to year-round programming. Also on Zucker's watch, Bravo generated dramatic ratings gains and Telemundo revitalized its primetime lineup and began to show significant growth. Before joining NBC Entertainment, Zucker served as executive producer of NBC News' "Today" since September 1994 and from 1992 to 1993. Under his leadership, "Today" was the nation's most-watched morning news program, with viewership during the 2000-01 season reaching the highest point in the show's history.

Zucker has also served as executive producer of NBC's coverage of several major events of the last decade, including the "Decision 2000" election night broadcast, the 1993 and 1997 presidential inaugurations, and the Persian Gulf War. Zucker's other positions with NBC News include executive producer of the NBC newsmagazine "Now with Tom Brokaw and Katie Couric." He first served as executive producer of "Today" from January 1992 to May 1993. He was appointed at age 26, which made him the youngest executive producer in the history of the program. He also served as executive producer of "NBC Nightly News with Tom Brokaw" from February 8 through March 19, 1993. Zucker joined NBC News as a field producer for "Today" in January 1989. In April 1990, he became Katie Couric's producer when she was named the show's national correspondent. He first joined NBC in 1986 as a researcher for NBC Sports' coverage of the 1988 Summer Olympic Games in Seoul, South Korea.
Charlie Rose Charlie Rose
Journalist

 
Emmy award-winning journalist Charlie Rose has been praised as "one of America's premier interviewers." He is the host of Charlie Rose, the nightly PBS program that engages America's best thinkers, writers, politicians, athletes, entertainers, business leaders, scientists and other newsmakers. USA Today calls Charlie Rose, "TV's most addictive talk show." New York Newsday says, "Charlie's show is the place to get engaging, literate conversation...Bluntly, he is the best interviewer around today."

Charlie Rose is unique. The round oak table, perhaps the most recognized table on television, and the black backdrop provides an intimate atmosphere for showcasing smart conversation. Journalist Morley Safer, of CBS' 60 Minutes, calls the program "the last refuge of intelligent conversation on television."

"Charlie Rose brings a Southern civility to the most intelligent tete-a-tetes on TV...his table has become an island where savvy channel-surfers put ashore each weeknight...an essential gloss on the media, politics, sports and culture." (Esquire)

Guests on the show include major international political figures and a mixture of renowned personalities from literature, theatre, film, dance, fashion, sports, science, medicine, and business. Guests have ranged from international statesmen Nelson Mandela and Mikhail Gorbachev to Nobel laureates Toni Morrison, Seamus Heaney to leaders in business like Bill Gates and Andy Grove. In the artistic arena, Rose's guests range from actors Tom Hanks and Julia Roberts to musicians Bruce Springsteen and Yo-Yo Ma. His program serves as a window on cultural areas rarely seen on TV like architecture, painting, photography and classical music. "Cheers - and a dozen red long-stems to Charlie Rose?His varied guests?and disarming interview style frequently make for fascinating viewing." (TV Guide)

Charlie Rose Special Edition presents hour-long profiles on such prominent entertainers as Meryl Streep and Garth Brooks, as well as weeklong specials on the cutting edge of science like the Human Genome Project.

Drawn from major exhibits at distinguished museums, his series called Great Masters takes an in-depth look at an artist's biography, as well as the artist's visual presentations of their art. All specials are produced by Charlierose.com, Inc. which also presents other programs in multi-media formats.

Rose is also a correspondent for 60 Minutes II, the CBS news magazine program seen on the CBS television network Wednesdays at 9 PM. He is known for his major profiles on Bill Gates, and President Clinton at the end of the Millennium, Hollywood stars such as Warren Beatty, Jodie Foster, and Madonna, interesting sports figures like Pete Sampras and George Steinbrenner, and cutting-edge subjects like Lou Gehrig's disease, suicide, and gene therapy.

Charlie Rose was born in Henderson, North Carolina and graduated from Duke University with an AB in history and a JD from the school of Law. He is also a member of the Council on Foreign Relations and has received honorary doctorates of law from C.W. Post College and the University of North Carolina at Pembroke. He is the recipient of the George Peabody Broadcasting Award, the Emmy Award and The CableACE Award. This year he accepted the Futrell Award, an award given to Duke University alumni who have demonstrated excellence in communications. The Charlotte World Affairs Council also honored him as the world citizen for the year 2000.

He is a popular speaker on a wide variety of subjects at college campuses around the country and is a frequent moderator of technology conferences in the United States.

More praise for Charlie Rose

The best late-night talk show...Rose has presence, is warm, engaging, and the cameras love him. The crème de la crème in the late-night world of television discourse.
New York Newsday

A well-produced hour that can move onto a late-breaking subject.
The New York Times

Those who like tabloid journalism and celebrity gabfests will always have plenty of television junk food to gorge on. Those who don't have had a problem - at least until now. Charlie Rose is the most intelligent talk show on television.
Women's Wear Daily

I am convinced Charlie could draw a fascinating interview from a stone.
Liz Smith

Rarely on television can you find intelligent, sustained conversation between grown-ups about subjects that are genuinely interesting. Charlie Rose is an exception.
Gannett News Service

Imagine Sheriff Andy Taylor in black tie, chatting with newsmakers and celebs. [Rose] combines big-city polish with down-home hospitality to make a captivating host.
Associated Press

With Rose, there are no boundaries, other than the extent of his own craving for information, education and stimulation.
Daily Variety
Harvey Weinstein Harvey Weinstein
Co-Chairman
The Weinstein Company
 
Harvey Weinstein launched The Weinstein Company, a multi-media company, with his brother Bob on October 1st, 2005. Dimension Films, the genre label that began at Miramax, is also included under The Weinstein Company banner.

The Weinstein Company and Dimension Films have released the sexy psychological thriller "Derailed," starring Jennifer Aniston and Clive Owen; "Transamerica," starring Golden Globe winner Felicity Huffman; "Mrs. Henderson Presents," starring Academy Award winner Judi Dench and Bob Hoskins; "Wolf Creek," the terrifying Australian horror film; "The Matador," starring Pierce Brosnan; "Hoodwinked," a tremendously successful CGI animated family film; "Lucky Number Slevin," starring Bruce Willis, Josh Hartnett, Lucy Liu, and Academy Award winners Morgan Freeman, and Sir Ben Kinglsey, and "Scary Movie 4," the record breaking latest installment in the hugely successful and hilarious horror-parody series.

Upcoming releases include; "Clerks II," a new film from Kevin Smith; "Pulse," a remake of a Japanese horror film starring Kristen Bell and Ian Somerhalder; "Breaking & Entering," written and directed by Anthony Minghella and starring Jude Law, Juliette Binoche, Robin Wright Penn and Vera Farmiga; "Factory Girl," starring Sienna Miller, Guy Pierce, and Hayden Christensen, "Bobby," the highly anticipated film from Emilio Estevez that stars an incredible ensemble cast including Demi Moore, Sharon Stone, William H. Macy and Anthony Hopkins, "Sin City 2," the second installment in the franchise based on the electrifying graphic novels from Frank Miller, which will be co-directed by Robert Rodriguez and Miller; "Killshot," a film from Academy Award winning director John Madden starring Diane Lane, Mickey Rourke, and Rosario Dawson; "School for Scoundrels," directed by Todd Phillips and starring Billy Bob Thornton and Jon Heder; and "Grind House," a groundbreaking film that will unite two of the world's most legendary filmmakers Quentin Tarantino and Robert Rodriguez.

Harvey Weinstein founded Miramax Films in 1979 with his brother Bob, naming the company after their parents, Miriam and Max, who introduced them to a love of cinema. They established Miramax on the principal that the company could take European films and films with difficult subject matter and market them in an innovative way. Willing to take risks, the Weinsteins utilized specialized marketing and distribution strategies, individually tailoring each film's release to suit its particular strengths. Their inventive technique is responsible for many artistic success stories.

Under Harvey and Bob's leadership, Miramax Films released some of the most critically acclaimed and commercially successful independent feature films, including sixteen Best Picture nominations over a span of fifteen years: The Aviator, Finding Neverland, Chicago, Gangs of New York, In the Bedroom, Chocolat, The Cider House Rules, Shakespeare In Love, Life Is Beautiful (La Vita É Bella), Good Will Hunting, The English Patient, Il Postino (The Postman), Pulp Fiction, The Piano, The Crying Game, and My Left Foot, as well as a Best Picture nomination for The Hours, which was a co-production. The outstanding quality of Miramax's films under the Weinsteins leadership was represented in the company's success in the annual Academy Awards race. Under the Weinsteins, Miramax received 249 Academy Award nominations and won 60 Academy Awards.

Under the Weinsteins tenure, Miramax's commitment to cinema from around the world was evident in its history of releases. Miramax received 24 Best Foreign Language Film nominations over the a span of 17 years. Some of the nominated films, among other foreign releases, include: The Chorus (France), The Barbarian Invasions (Canada), Twin Sisters, Hero (China), Amelie (France) Taste of Others (France), Everybody Famous (Belgium), Life is Beautiful (Italy), Children of Heaven (Iran), Four Day
Paul Dioguardi Paul Dioguardi
CEO
ONE.org
 
Paul Dioguardi has over a decade of experience in issue advocacy, political strategy, grassroots organizing, management and government. Presently, he has been serving as the acting CEO of ONE, a campaign supported by the nation's leading humanitarian relief, development and advocacy organizations, to build a large and effective constituency of Americans who support the US doing its fair share in eradicating extreme global poverty. Prior to this, he spent the past several years applying the skills learned from years of campaign work to the world of issue based advocacy by working as the National Field Director for DATA (Debt, AIDS, Trade, Africa). He has worked on three Presidential campaigns and numerous other national, state and local political and issue based campaigns. He began his career moving up the ranks of Democratic campaigns and often found himself at the epicenter of American politics including the 2000 Florida recount and the key electoral states of Ohio, California, Florida and New Hampshire. Paul received a B.A. in Political Science from Boston College and a Masters Degree in Public Administration from Harvard University. He resides with his wife Kate Sheckells in Chevy Chase, Maryland.
Christopher Payne Christopher Payne
Corporate Vice President
MSN Search
 
Christopher Payne is corporate vice president of MSN Search at Microsoft Corp., focusing on delivering the best search experience for its customers and helping them find the information that is important to them whether it is online or on their PC. His previous role was vice president of MSN.com, where his team consisted of MSN® Search, the MSN.com home page, MSN Autos, MSN Entertainment, MSNBC, Slate and the MSN Channels properties.

Payne rejoined Microsoft in 2001 after spending three years with Amazon.com, where he led the building of a number of groups within Amazon that focused on video, electronics, software and wireless. Before his stint at Amazon.com, Payne worked for eight years at Microsoft marketing four versions of Microsoft® Access.

Payne earned a bachelor of arts degree in history from Dartmouth College in 1990. Originally from Kentucky, he lives in Seattle with his wife and two children.

Microsoft and MSN are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.

The names of actual companies and products mentioned herein may be the trademarks of their respective owners.

Additional Speakers:

David Adelman David Adelman
Media Director
Johnson & Johnson Global Marketing Group
 
David Adelman is a Media Director in the Johnson & Johnson Global Marketing Group. He is responsible for developing and scaling success models in emerging digital media across all sectors of Johnson & Johnson's business globally.

By focusing on creativity, measurement, and best-in-class agencies, David's team has led a tenfold increase in J&J's digital advertising activity since joining the company in 2002. David speaks frequently at the ANA, iMedia and major industry events on the subjects of emerging media and marketing accountability. In 2003, David's work on the Primetime Special, "The View: His and Her Body Test" was nominated for an Emmy award for "outstanding achievement in interactive television programming." In March 2005, David was named as one of "Media" magazine's 100 people they would most like to have lunch with.

Before Joining Johnson & Johnon, David led MediaEdge's emerging media practice, where he launched some of the industry's first interactive television advertising trials for Sears, Glaxo Smithkline and TD Waterhouse.
Omar A. Albertelli Omar A. Albertelli
Senior Manager, Consumer Promotions, Events, and Sponsorships, North America, Mobile Devices Division
Motorola, Inc.
 
As Senior Manager for Consumer Promotions, Events, and Sponsorships in Motorola?s Mobile Devices North America division, Omar Albertelli is responsible for creating consumer and distribution channel promotions and events, and managing team activities in the areas of strategic planning, direction, execution, budgeting, and staffing. Before assuming his current position, Mr. Albertelli was Motorola National Marketing Manager responsible for working with carriers such as AT&T Wireless, Verizon Wireless, ALLTEL, and Cricket in implementing campaigns to address key customer concerns.

Prior to joining Motorola in 1997, Mr. Albertelli was Operations and Sales Manager for AllState Cellular and a consultant to US West Cellular, both in San Diego.

He holds an MBA from National University and a BA from the University of Calgary.
Robert Ames Robert Ames
VP ? Online Marketing, Men's Enthusiast Network
Hachette Filipacchi Media, U.S.
 
Robert Ames, vice president ? online marketing for Hachette's Men's Enthusiast Network, oversees internet operations including marketing and strategic development for the web sites of Car and Driver, Road & Track, Cycle World, Sound & Vision, Premiere, Flying and Boating. Robert first joined Hachette in April 2001 as general manager ? online for the company?s automotive websites. Prior to joining the Hachette, he served as vice president of marketing and merchandise for CarParts.com, an online retailer of automotive parts and accessories.
Tim Armstrong Tim Armstrong
President, Advertising and Commerce, North America, & Vice President
Google Inc.
 
Tim Armstrong presides over Google's North American advertising sales, operations and commerce teams. Tim's team is located in cities across the U.S. and Canada, providing customers with local partnerships as well as centralized sales and services. His team works with some of the world's most widely recognized brands and advertising agencies, as well as some of the fastest growing medium-sized companies.

Tim joined Google from Snowball.com as that company's vice president of Sales and Strategic Partnerships. Prior to his role at Snowball.com, Tim served as director of Integrated Sales & Marketing at Starwave's and Disney's ABC/ESPN Internet Ventures working across the companies Internet, TV, radio, and print properties. He started his career by co-founding and running a newspaper based in Boston, MA, before joining IDG to launch their first consumer Internet magazine, I-Way.

Tim has been named one of the top "100 People to Know" for global media by Media Magazine and was awarded a Media Maven Award by Advertising Age in 2004. He sits on the boards of the Interactive Advertising Bureau (IAB), KnowledgeStorm Inc., and the Ad Council. Tim is a graduate of Connecticut College with a double major in Economics and Sociology.
Simon Assaad Simon Assaad
Co-founder and Co-CEO
Heavy.com
 
Mr. Assaad is the co-founder and co-CEO of Heavy, a leading digital entertainment company. Heavy is the parent company to Heavy.com, a broadband entertainment network for men 18 -34 with 11 million monthly unique visitors, MyHeavy.com a fully integrated broadband community for people 12 - 49, and Heavy2Go, Heavy?s mobile network.

Mr. Assaad, in conjunction with co-CEO, David Carson spearheaded the rapid growth of Heavy, creating programming and distribution through broadband, mobile, cable & television, DVD and personal devices including Sony?s Playstation Portable and Apple?s Video iPod.

Mr. Assaad frequently presents Heavy?s vision for a media and entertainment company in the digital age, speaking at international forums and in the United States. Mr. Assaad is quoted as an expert in the broadband space in leading periodicals including the Wall Street Journal, The New York Times, The International Herald Tribune and The South China Morning Post.

Mr. Assaad moved from his native Australia in 1993, and lives with his wife Amy in New York City.
Lars Bastholm Lars Bastholm
Executive Creative Director, New York
AKQA
 
As Executive Creative Director, Lars runs the creative department of AKQA in New York. He has been working in the interactive marketing industry for over 10 years. After starting up Grey Interactive in Scandinavia, he joined Framfab in Copenhagen, Denmark as Creative Director. There he worked on some of the world's most recognized brands, including Nike, LEGO, Coca-Cola and Carlsberg. At AKQA New York, Lars currently works on such brands as Coca-Cola, Xbox, Sirius Radio and Dos Equis. Lars is one of the most award-winning creatives in the digital marketing with over 25 international awards to his name, including three Cyber Lions Grand Prix from Cannes. Lars has served as Internet Jury Chairman for the 2004 Clio Awards and was recently featured in the book "How to catch the Big Idea: The Strategy of Top-Creatives". In 2006, his agency has been recognized by Creativity Magazine as its first-ever Agency of the Year and by Revolution Magazine as Agency of the Year in the UK.
Rob Bennett Rob Bennett
General Manager
MSN Entertainment & Video Services
 
Rob Bennett is General Manager of Entertainment & Video Services for MSN and is responsible for the development and programming of MSN's digital media properties. Rob has spent the past 15 years working to fuse the power of technology with media to provide compelling services for consumers and new opportunities for marketers. Prior to his current role, Rob helped lead marketing, PR and business strategy for several businesses at Microsoft - including Internet Explorer and Windows - and founded three successful technology startups in the Seattle area.
Brandon Berger Brandon Berger
Partner, Senior Strategist for Digital Innovation
OgilvyInteractive
 
Brandon Berger is Partner, Senior Strategist for Digital Innovation for OgilvyInteractive. Brandon is responsible for leading client engagements regarding the application of innovative, emerging technologies. For clients including Unilever, Hershey's, IBM, American Express, DHL, Cisco, Office of National Drug Control Policy (ONDCP), DHL, AT&T Wireless and others, Brandon drives digital innovation as a key means to engage consumers in new ways, thus providing brand relevance for their increasingly complex lifestyles.

Prior to joining OgilvyInteractive, Brandon was the director of marketing for WideRay Corp, a wireless technology company he co-founded in 2000. In addition to WideRay, Brandon has been a consulting resource for entertainment, technology, gaming and mobile marketing companies on leveraging gaming, wireless, and emerging platforms for extending a brand message into an individual's personal environment.

Brandon is a member of Ogilvy's Global Telco Task Force and Tribe 25, the youth marketing practice, and is currently leading efforts for all gaming and wireless programs at Ogilvy. He is a charter member of the National Academy of Television Arts and Sciences Gaming Committee, a member of the IAB Gaming Committee, and on the Standards Board of the Mobile Marketing Association. He volunteers with the Taproot Foundation, and is an active participant with the World Wildlife Fund.

Brandon has a B.A. in economics from Tufts University and has won multiple awards in advertising, such as the Clio, the Cannes Lion, the Addy, and an Effie.
Mary Bermel Mary Bermel
Director, Interactive
HP
 
Mary Bermel is Director, Global Interactive at Hewlett Packard. She joined HP in 2000 via the Compaq merger and is responsible for the interactive programs associated with HP's brand campaigns highlighting partnerships with customers, digital photography and enterprise services. The group manages relationships with leading internet players such as Yahoo, the Walt Disney Internet Group, MSN, eBay and AOL. Mary also oversees the development of leadership practices in interactive marketing for HP including rich media, metrics, behavioral targeting, and search and she represents interactive on HP's worldwide advertising council.

She has spoken at a number of industry events on the topics of consumer control, metrics, search and online creative.

Prior to HP, Mary was Director of Interactive Marketing for Digital where she launched Digital's first foray into online advertising. She started her career at IBM in sales and marketing working on the gamut of technology offerings from PCs to mainframes.
Hank Bernstein
Senior Vice President and Director of Consumer Research
Starcom MediaVest Group
 
Hank Bernstein is a Senior Vice President and Director of Consumer Research for the Starcom MediaVest Group, a leading Media Company and a subsidiary of Publicis, the world's 4th largest full service advertising and Communications Company.

Prior to joining SMG, Hank was the Director of Strategic Resources for D'Arcy Communications, a former subsidiary of Publicis. In that capacity, Hank was responsible for Corporate Research Initiatives and the development of strategic tools for the Agency.

Hank was invited to join SMG in 1998 to enhance the company?s consumer research capabilities. He was appointed to his present position in 2001, where he is charged with designing consumer research techniques and executing consumer research to enhance target audience understanding. Hank has worked with many clients on major research and strategic issues, including companies such as P&G and Coca-Cola.

Hank is a Past President of the New York Chapter of the American Marketing Association and currently serves on the Advisory Board of the organization's Effies Committee. (The Effies is the premier advertising award focusing on in-market effectiveness.)

Hank earned a Ph.D. and M.S. from Carnegie-Mellon University and a B.S. from the City College of New York. He lives in Pine Brook, New Jersey with his wife, Ruth and has a daughter, Diane and a son, Michael, both of whom are, happily, off the family payroll.
Tapan Bhat
Vice President
Yahoo! Front Doors
 
Tapan Bhat is Yahoo!'s vice president of Front Doors, driving strategy, product management and programming for the primary starting points to Yahoo! These services include Yahoo!'s home page, the world's most heavily trafficked Web site; My Yahoo!, the most popular personalized page on the Web; as well as the start pages for Yahoo! Mail and Yahoo! Messenger and Voice.

Bhat has spent his career building and marketing innovative new products and businesses in the consumer software, Internet services and packaged goods industries. Bhat was the first product manager of Quicken.com and grew it to the number one finance site before leaving to start his own business, which was subsequently sold to Intuit. Bhat then managed Adobe's consumer digital imaging and video business, developing and launching marketing-leading consumer imaging and video Photoshop products.

Bhat earned a master's degree in business administration from Georgetown University, and a bachelor's degree in political science from the University of Michigan.
Manish Bhatia Manish Bhatia
President, Global Services and U.S. Sales, Nielsen Online
The Nielsen Company
 
Manish Bhatia is the President of Global Services and U.S. Sales for Nielsen Online - a newly created business unit of the Nielsen Company that includes the former Nielsen//NetRatings and the Nielsen BuzzMetrics businesses.

Prior to this, Mr. Bhatia was the Executive Vice President of Global Operations and U.S. Sales for Nielsen//NetRatings. Before that, Mr. Bhatia was the Senior Vice President of Product Marketing and Business Development for Nielsen//NetRatings.

At NetRatings, Mr. Bhatia managed the growth of the company's global product portfolio and more recently the sales and client service activities for the US market.

Prior to joining NetRatings, Mr. Bhatia worked at Nielsen Media Research where he was responsible for the development and launch of Internet audience measurement services and doing pioneering research on Internet/TV convergence.

Mr. Bhatia is considered an early pioneer of Internet media research and was named a "Digital Media Master" by Advertising Age.

Mr. Bhatia holds an MBA with an emphasis in Computer Information Systems from Baruch College, CUNY and a Masters in Economics from Panjab University in Chandigarh, India.
Debra Bluman Debra Bluman
Vice President of Marketing and Sales
Zingy
 
Debra Bluman, Vice President of Marketing and Sales, leads all marketing initiatives for Zingy, including promotions for key licenses, website management and trade initiatives. In addition, Bluman has worked on more than 150 mobile marketing programs and is responsible for the management of all advertising partners and campaigns.

Prior to Zingy?s acquisition of Vindigo, Bluman was Director of Advertising Operations for Vindigo and is accountable for the company's continual increase in advertising revenue and brand campaign renewals.

Bluman has been an innovator in emerging media since the beginning of her career in 1996 with the online media team at OgilvyOne Worldwide. In this role she created and executed on strategic and innovative online media programs. Subsequently, Bluman spent three years as Director of Client Services at About.com, a leading online web portal, where she managed more than 30 clients.

Bluman earned a Bachelor of Arts in Communication Arts from the University of Wisconsin?Madison.
Lynn Bolger Lynn Bolger
Executive Vice President, Agency Development
comScore Media Metrix
 
In her current position at comScore Media Metrix, Lynn's primary responsibility is to innovate and develop the industry's premiere tools for evaluating, planning and buying media in the digital media universe.

Ms. Bolger is a recognized leader and policy maker in the interactive marketing industry, with more than 20 years of experience, unending enthusiasm for technology, and expert knowledge of the research methods that are so important in an ever-changing marketing environment.

Prior to joining comScore Ms. Bolger was founder, managing director and CEO of FastBridge, a subsidiary of Initiative Media and a member of the Interpublic Group of Companies. Previously, Ms. Bolger was Senior Vice President and Director of Web Media at APL Digital, where she headed a cross-disciplinary team that crafted innovative online advertising strategies and negotiated breakthrough deals for clients such as Compaq and UPS. In addition, Ms. Bolger managed the development and implementation of research and database systems designed to deliver and optimize interactive marketing programs.

Ms. Bolger also worked as the Director of Marketing Services during the early days of Softbank Interactive Marketing, the media sales organization that first handled online ad sales for Yahoo!, Netscape, ZDNet and others. She got her start in new media in 1992 while working at True North's TN Media, where she helped establish the agency's first interactive capability.

Ms. Bolger has held past positions on the steering committees of both Future of Advertising Stakeholders (FAST) and the Interactive Advertising Bureau (IAB). In addition, she has chaired the Interactive Marketing and Technologies Committee of the AAAA. She currently serves on various industry committees, and speaks frequently at industry events.

Lynn received a Bachelor's Degree from Ohio Wesleyan University with a major in Zoology. She lives in Princeton Junction, New Jersey with her husband and two children.
Shelby Bonnie Shelby Bonnie
CEO
CNET Networks
 
Shelby Bonnie cofounded CNET Networks in 1993, and in 2000 assumed the post of chairman and CEO. He and the company have always remained focused on the potential of interactive content and online marketing. Through his ongoing leadership of CNET Networks' talented team, Shelby has successfully guided the organization toward achieving its current strong user- and usage-growth trends and its position as a leading worldwide interactive-content company.

During CNET Networks' early years, when its business plan was ignored by venture capital firms, Shelby?at the time serving as chief financial officer and chief operating officer?helped raise the money that kept the company afloat by turning to friends, family (including his then 91-year-old grandfather), and key benefactor Paul Allen. As CEO and vice chairman through the Internet's hypergrowth stage in the late '90s, and later as chairman and CEO during the Internet slump from 2001 through 2003, Shelby held firm to his vision for online media, keeping the company focused on building for the future while many other Internet media companies faltered or tried to follow the latest fad.

Under Shelby's direction, CNET Networks has continually played a leading role in the advancement of online advertising, pioneering multiple technological and creative developments that have helped to shape the industry. In 2000, when many people were discounting the value of Internet advertising, Shelby personally led CNET Networks' development of larger advertising units, which were quickly adopted as industry standards. A leading proponent and evangelist for interactive marketing, Shelby was chairman of the Interactive Advertising Bureau from 2001 to 2004 and continues his influential role there as the bureau's chairman emeritus and a member of the executive committee.

From 1990 to 1993, prior to cofounding CNET Networks, Shelby was a managing director at Tiger Management. Before that, he worked at Morgan Stanley & Co. In 2004, he won a Harvard Business School award for his overall contribution to the school. He also serves as a trustee of Fine Arts Museums of San Francisco and is on the board of Environmental Defense, a national environmental group known as a leading innovator of environmental policy.

Shelby earned a BS in Commerce from the University of Virginia in 1986 and an MBA from Harvard University in 1990. A Louisville, Kentucky native who grew up on a horse farm and still enjoys horses and riding, Shelby now lives in the San Francisco Bay Area with his wife and three children. He has a passion for environmental issues and land conservation. Naturally, he also loves the latest and greatest digital products and can be found experimenting with the newest tech gear in his spare time.
Joanne K. Bradford Joanne K. Bradford
Corporate Vice President, Global Sales and Marketing; Chief Media Revenue Officer
Microsoft Corp
 
As corporate vice president of global sales and marketing at Microsoft Corp. and the company's chief media revenue officer, Joanne K. Bradford oversees advertising sales across all Microsoft® properties, including MSN®, Live.com, OfficeLive.com, Microsoft.com, Xbox®, Microsoft Internet Protocol Television (IPTV) Edition software platform and mobile content. Her appointment to this newly created position underscores the growing importance of online advertising for Microsoft and Bradford?s instrumental role in driving seamless delivery of state-of-the-art ad solutions for clients on a global basis.

In addition to leading Microsoft's ongoing efforts to build strong relationships with advertisers, Bradford focuses on closely aligning the company's ad sales and trade marketing work worldwide to achieve better client results. Her main objectives include expanding the global scale of Microsoft ad offerings, enhancing service levels and client satisfaction, increasing global ad sales and other key business performance indicators, and cultivating a more customer-focused environment for the organization. Bradford also serves on the board of directors of MSNBC, a joint venture of Microsoft and NBC News that delivers 24-hour news, sports, entertainment and other programming via the Internet and cable TV.

Previously, Bradford served as vice president of sales and chief media revenue officer for the MSN network of Internet services at Microsoft. In this role, she led the development of innovative advertising partner programs and spearheaded the industrywide effort to establish standardized measurements of online viewership.

Before joining Microsoft in 2001, Bradford was vice president and director of North American advertising sales at BusinessWeek magazine. There, she developed and implemented a major enterprise sales effort that integrated all aspects of the magazine, including print, online, television, conferences and partner programs. Before that, Bradford held several positions within The McGraw-Hill Companies, including technology marketing manager at BusinessWeek and district manager at Engineering News-Record.

Bradford has received several honors and accolades during her career. Most recently, in recognition of her leadership efforts in the online advertising arena, she was named as one of BusinessWeek's Media Up-and-Comers. In 2003, Advertising Age selected Bradford as one of its Women to Watch. She has also received the Chairman's Award, an internal Microsoft honor bestowed on exceptional employees. During Bradford's tenure at BusinessWeek, she was the recipient of a McGraw-Hill Excellence in Management award for 2000. Bradford also serves on the board of directors of the Interactive Advertising Bureau.

Bradford graduated from San Diego State University with a degree in journalism and advertising. She lives in the San Francisco area with her husband and two daughters.

Microsoft, MSN and Xbox are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.

The names of actual companies and products mentioned herein may be the trademarks of their respective owners.
Patrick Bradley
President
Ripe Digital Entertainment
 
Patrick Bradley, co-founded Ripe Digital Eentertainment with his partner, current CEO Ryan Magnussen, in 2003 and is a member of the Board of Directors. Mr. Bradley was instrumental in developing the Company's distribution partnership with the nation's largest cable company, Comcast Corporation. Working as a leader in executive media sales for RDE, Mr. Bradley has developed relationships with top brands, leading media agencies and other important partner companies in the advertising and media industries. Mr. was a co-founder of Interactive company Zentropy (now a part of IPG's McCann MRM) has spoken on numerous interactive panels as president of his former company and is actively involved in several entertainment guilds and organizations.
Rex Briggs
Principal
Marketing Evolution
 
Rex Briggs is one of the world's leading experts in media effectiveness measurement. His expertise comes from direct experience measuring and improving the performance of a wide range of marketing programs on and offline.

Mr. Briggs was named one of the dozen 'Best and Brightest' in Media and Technology by AdWeek, and one of the people to 'watch and learn from' according to Brand Week, and has been honored with the Atticus Award for his work in Direct Marketing, the Tenagra Award for outstanding contribution to branding and the Fernanda Monti award for his work in CRM. Mr. Briggs has also won international research awards for his work in understanding website effectiveness and online advertising. Most recently, his work in understanding the effects of advertising in television, magazine and online was nominated for the prestigious John and Mary Goodyear award for best international research. Mr. Briggs has consulted in over twenty countries, and worldwide his research has been translated into a half dozen languages and taught at leading universities around the world.

As a Managing Partner at Marketing Evolution, where he leads with the mantra "Test, Learn, Evolve."
Ivy R. Brown Ivy R. Brown
Franchise Marketing Director
SPLENDA® Brand McNeil Nutritionals, LLC
 
Ivy Brown currently serves as the Franchise Marketing Director on the SPLENDA® Brand where she leads a cross-functional team with full profit and loss responsibility. SPLENDA® continues to hold the #1 market position in the No Calorie Sweetener category. Since its introduction in 2000, SPLENDA® has unseated Equal as the top-selling tabletop sugar substitute in the U.S. and it continues to gain market share.

During her nine years with Johnson & Johnson, Ms. Brown has been involved in driving business results on brands such as Children's Tylenol®, Benecol®, and Viactiv®.

Additionally, she has led the development and execution of co-marketing initiatives with the SPLENDA® Brand and Pepsi-Cola, Coca-Cola, Kraft and Nestle. Two of those initiatives earned her Johnson & Johnson Standards of Leadership Awards.

Ms. Brown joined Johnson & Johnson after earning her MBA from the Wharton School of Business at the University of Pennsylvania. She holds a B.A. from Washington University in St. Louis, Missouri.
James Cannella James Cannella
National Director of Corporate Partnerships
House of Blues
 
Jim Cannella leads the account management team for all House of Blues national relationships within the club and amphitheatre divisions of company. The primary function of the team is to assist partners as they develop and activate sponsorships with the HoB brand and associated venues. The team also serves as consultant to these companies as they develop a comprehensive music strategy and navigate the industry at large. Prior to joining House of Blues, Cannella spent 10 years creating music events and managing national tours while employed with Contemporary Productions (now Clear Channel), Marketing Mix and Concerts West/AEG.
Sarah Chubb Sarah Chubb
President
CondéNet
 
Sarah Chubb is the president of CondéNet, the leading creator and developer of upscale lifestyle brands online. CondéNet is the online division of Condé Nast Publications. As president, Ms. Chubb oversees the operation of the company's Internet brands. She was promoted to president in April 2000.

Previously, since 1996, Ms. Chubb was director of CondéNet. She has led its expansion to the current roster of four destination sites, including Epicurious.com, Concierge.com, STYLE.COM, and MEN.STYLE.COM. CondéNet also produces the magazine companion sites for the Conde Nast Magazines, including newyorker.com, self.com, and vanityfair.com. Under Ms. Chubb's direction, CondéNet sites have built substantial audiences and gained strong advertiser support. The sites have also won numerous industry awards, including, in 2005, the ASME award for General Excellence Online for STYLE.COM.

In addition, Ms. Chubb has successfully steered CondéNet's sites through numerous technological innovations and other enhancements, including the introduction of e-commerce, video and mobile features on the sites, as well as the implementation of other new technologies to maintain the sites' positions on the Internet vanguard. She was also responsible for the development of "Epicurious" the first television program to be spawned from the Web. "Epicurious" is now in its eighth season on the Travel Channel.

Ms. Chubb is also an industry advocate and pioneer. Under her leadership, CondéNet became a founding member of the Online Publishers Association (OPA) in June 2001. In addition to serving as CondéNet's representative to OPA, Ms. Chubb was elected and served as the organization's first secretary.

Ms. Chubb has been involved in new and traditional media for more than 21 years. Prior to taking the helm at CondéNet, Ms. Chubb was associate publisher of Condé Nast's Allure and was the magazine's advertising director from 1993 to 1995. Before that, she was advertising manager of Vogue from 1991 to 1993. A member of the team that launched New York Woman, Ms. Chubb held the position of group advertising director. She was also involved in the launch of the U.S. edition of Elle, where she served as an account executive from 1984 to 1986.

Ms. Chubb holds a B.A. degree in English and American Literature and Language from Harvard University. She lives in Manhattan with her husband and two children.
Anne Claudio
Director, Research and Sales Development, Entertainment
CNET Networks
 
Anne Claudio, director, research and sales development for CNET Networks' Entertainment division has been instrumental to CNET Networks' success in research methodology and theories. She has been at CNET Networks for nearly seven years, supporting its brands in the business and entertainment categories. With more than 8 years of research experience, Anne successfully leveraged and evolved Starch's long-established print best practices to the online environment providing marketers a set of valuable best practices that enable them to create innovative ads that engage today's digital media users, an important step forward in the evolution of media. The results of the first online STARCH study received broad coverage in the advertising trade press and multiple speaking opportunities for CNET Networks and Ignited Minds spokespeople. Earlier at CNET Networks, Anne served as research manager for TechRepublic and the company's business division. She holds a BS in Business Administration with a concentration in Marketing from San Francisco State University.
Greg Coleman Greg Coleman
Executive Vice President, Global Media Sales
Yahoo! Inc.
 
A seasoned executive with nearly 25 years of media experience, Greg Coleman is a key member of Yahoo!'s management team, responsible for leading Yahoo!'s global sales businesses. In this role, he oversees all of Yahoo!?s media sales businesses, including brand advertising and search marketing sales. He also leads the management of Yahoo! HotJobs, and global sales operations. Since joining the company in May 2001, he has played a significant role in establishing Yahoo!'s leadership position in the advertising sales marketplace. Coleman also chairs Yahoo!'s internal Ad Council, which oversees the company's ad policy and collaborates on key strategic issues relevant to its advertising business.

Prior to joining Yahoo!, Coleman was senior vice president of publicly-held Reader's Digest Association and president of U.S. Magazine Publishing. He was responsible for the company's stable of magazine properties, including Reader's Digest, the largest magazine in the United States and in the world. In this role, he oversaw all advertising, circulation, production, customer service, and financial initiatives for the magazine division.

Before becoming the president of U.S. Magazines, Coleman served as vice president and worldwide publisher of Reader's Digest, directing overall business for the 48 editions of Reader's Digest published in 19 languages. Prior to that, he lead U.S.-based Reader's Digest to four straight years of record advertising revenues and profitability through several ambitious programs. Before joining Reader's Digest, Coleman was founding publisher of Memories magazine at Diamandis Communications. Previously, at CBS, Inc., he spent 10 years leading advertising efforts for Woman's Day as vice president and national sales manager.

Coleman holds a B.S. degree in business administration from Georgetown University and attended the M.B.A. program at New York University.
Marc Coté
Director, Sales
Yahoo! Search Marketing
 
Marc Coté joined Yahoo! Search Marketing (formerly Overture) in January 2004 as Director of Advertiser Sales. In this role, Marc is responsible for managing a team of Account Executives for the Mid Atlantic and North East territories. Prior to joining Yahoo! Search Marketing, Marc was Strategic Accounts Manager for Looksmart where he managed direct sales to Fortune 1000 businesses. While there, he more than tripled account revenue within his sales region generating well over $1 million per quarter. Before joining LookSmart, Marc was Director of Business Development at Gold Violin, a Brand Farm company, where he led on-line and direct response sales, marketing, and business development initiatives. Previously, Marc was a consultant with The Boston Consulting Group in New York where he developed the e-commerce strategy for a leading international investment bank as well as advised clients on business and operating strategy in a wide variety of industries. Marc holds an MBA from the Darden Graduate School of Business Administration at the University of Virginia and a B.S. in Business Administration from Boston College, and graduated from both schools with high honors.
Brad Davis Brad Davis
Vice President, Advertising Sales
Disney Online
 
Brad Davis is vice president, advertising sales for Disney Online, a division of the Walt Disney Internet Group. A veteran of the advertising sales industry, Davis provides strategic direction for the sales team and leads all media sales efforts for Disney Online, which includes Disney.com, FamilyFun.com, and Movies.com, Disneychannel.com since August 2005.

Davis has more than 20 years of experience in advertising sales. Prior to joining Disney Online, he served as director of sales at Comcast Spotlight, Washington, DC.

Before joining Comcast, he spent nearly a decade in online advertising with AOL, holding numerous management positions including vice president, sales and product training and vice president, local sales and marketing development. There, he supported key units such as Digital City, AOL Local including Mapquest and Moviefone, and AOL's Interactive Marketing.

Davis previously held positions in Cable and local broadcast TV.

He is an active member of the advertising community, with involvement in industry organizations including iMedia and IAB.
Mitchell Davis Mitchell Davis
CEO
Massive Inc.
 
Mitch has 10 years of experience in technology and software development with expertise in middleware software, online media and general management. He is a former Senior Vice President of Encyclopedia Britannica, where he spent three years heading the Britannica.com and CD Rom business units. In this position, he oversaw P&L responsibility and coverage for the ad sales team, business development, editorial, production, product development and international offices. Mitch has a track record of success in entrepreneurial ventures as co-founder of Digital Rights (acquired by Liberty One) and founder of Parcelhouse (an international middleware software developer with clients including FedEx, DHL and IKEA).

Mitch has 12 years of integrated agency experience at APM Consulting and Maine Marketing. He received a Bachelor of Commerce Degree in marketing from the University of New South Wales, Australia.
Nick Desai Nick Desai
Co-Founder & CEO
Juice Wireless
 
Nick Desai is the Co-Founder and CEO of Juice Wireless. He co-invented Juice's flagship, award-winning mobile social media product - JuiceCaster.

For Juice, Nick has led strategy, sales, and business development securing customers and partners including Conde Nast, Cellular South, MidWest Wireless, FHM Magazine, Gillette, AOL, Glamour Magazine, Epicurious.com, Sony and many others.

Nick has also led product invention of JuiceCaster - Juice's groundbreaking and award winning application enabling users to do rich media social networking on their mobile phone. Nick led the definition and realization of the JuiceCaster vision and cu its business development with leading wireless operators around the world.

In addition to JuiceCaster, Nick invented Juice's innovative mobile products, including MobileBday.com - a free SMS based birthday reminder service, the award-winning Epi-To-Go mobile grocery list application and many others.

Nick is a proven serial technology, Internet and wireless industry entrepreneur and has been a thought leader in the evolution of mobile data services since their inception.

Prior to Juice Wireless, Nick was a consultant to leading mobile data companies including Sennari (which build Jamdat's hugely successful bowling game), Vibe Magazine, British Telecom and various others.

In 2002, Nick co-founded Lemko Corporation (www.lemko.com), a market leader in IP based cellular infrastructure solutions. For Lemko, Nick led business development with top-tier carriers, including Cingular, Reliance, Sprint PCS and Bharti Telecom.

Prior to Lemko, in 1998, Nick was Founder and CEO of Zkey.com - a multi-award winning market leader and early trailblazer in consumer mobile applications. Zkey was the first mobile address book and email WAP site available in the US, launching in 1999. Amongst many other awards and accolades, Zkey was named PC Magazine's Editor's Choice and Top 100 sites on the internet two years in a row.

Nick is a frequent invited industry and author. He has been an invited speaker at venues ranging from the IAB MIXX Conference to CTIA to the Under the Radar Technology Event to the Harvard Business School and many others. From 2001 to 2004, Nick wrote a regular column called the CEO Diary for California CEO Magazine.

Nick holds an MS in Electrical Engineering from UCLA and a BS in Electrical and Computer Engineering from UC Irvine. He resides in Redondo Beach, California and enjoys cooking, surfing and playing with his incredibly cute nephew in his rare free time.
Jerri DeVard Jerri DeVard
Senior Vice President - Marketing and Brand Management
Verizon Communications
 
Jerri DeVard is senior vice president - Marketing and Brand Management, a position she has held since August 2005. She is responsible for national marketing and marketing communications strategies for consumer and small business segments as well as brand management, market research and online market strategy.

Prior to her current position, DeVard was senior vice president - Brand Management and Marketing Communications for Verizon, a position she held since January 2003. DeVard was responsible for leading all corporate initiatives to build and strengthen the Verizon brand worldwide. She also managed advertising, media planning and buying, and direct mail response for the company?s Domestic Telecom group.

Prior to joining Verizon, DeVard was chief marketing officer at Citigroup, responsible for the e-Consumer line of business. She also held other positions of responsibility for customer acquisition and new business development.

Before joining Citigroup, she was vice president of marketing for color cosmetics at Revlon, vice president of marketing for Harrah?s Entertainment in New Orleans, and held several brand management positions at the Pillsbury Company in Minneapolis.

DeVard is member of the board of directors of Tommy Hilfiger Corp. She also serves on the Pepsi African-American Advisory Board. DeVard serves on the board of directors of the Association of National Advertisers (ANA) and the Executive Committee for the American Advertising Federation Board (AAF). She is also a board member of Executive Leadership Council. She is a member of the Board of Trustees of Spelman College.

DeVard was named as one of Black Enterprise magazine?s "75 Most Powerful African-Americans in Corporate America" in February 2005.

She earned a bachelor?s degree in economics at Spelman College and a master?s of business administration in marketing from Clark Atlanta University Graduate School of Management.
Chris DiCosmo Chris DiCosmo
Director of Advertising Operations
USATODAY.com
 
Chris DiCosmo joined USATODAY.com in 2001 as a Project Manager, bridging the gap between Information Technology and the various business units. Not long after, Chris began leading the Advertising Operations group and the technology that supports online adverting at USATODAY.com. He has played a lead role in defining and developing new advertising packages. Chris is also a member of AdMonsters and participates in a number of IAB groups. Prior to joining USATODAY.com, Chris worked for The Motley Fool, a financial website.

Chris graduated from American University in Washington, DC with a Masters in Business Administration. He attended Widener University as an undergraduate majoring in International Business with a minor in Management Information Systems.
Eric Eller Eric Eller
Senior Director of Product Marketing
Advertising.com
 
Eric joined Advertising.com in 1999 and currently leads the product marketing group?s efforts in effectively positioning and selling the company?s core products; he is also responsible for the development and alignment of the company?s behavioral marketing solutions. In the past, Eric has delivered successful ad delivery, optimization and search management solutions for Advertising.com?s advertiser clients.

Prior to joining Advertising.com, Eric was a principal consultant with Syscom, Inc., where he was responsible for the development and implementation of automated workflow and document management solutions for clients such as Citigroup, First Union and Royal Bank of Canada.

Eric received his BS and MS degrees in mechanical engineering from The Johns Hopkins University.
Lydia Estrada Lydia Estrada
VP Media Services
Ignited Minds
 
Lydia Estrada has served as Vice President of Media Services for Ignited Minds LLC since 1999, where she manages a team of media professionals responsible for planning and purchasing print, online, outdoor, television, radio, location based and event placed media. During her tenure, Ignited Minds has increased their roster of clients from industries such as interactive entertainment, lifestyle and e-commerce. She has overseen the launch of many successful media campaigns for their clients, Activision, Buena Vista Games, Namco, Sega of America, The World Burn Foundation and Newegg.com.

A founding member of the Ignited Minds team, Estrada is an invaluable component of a senior management group that works collectively to grow agency billings, manage growth, and adhere to the best practices in the advertising industry.

Lydia has been in the advertising industry on both the agency and client side for 13 years, two of which were spent as in-house media counsel at Activision before joining Ignited Minds. She has 10 years of online media experience designing interactive marketing strategies and integrated media and creative campaigns, which have resulted in high brand recall, awareness and direct response ROI.

Prior to her work at Activision, Lydia's tenure at Sach's Finley & Company allowed her to launch successful media campaigns for notable toy products, such as Bandai's Power Rangers and Playmates' Teenage Mutant Ninja Turtles.

Lydia received her Bachelor of Arts in Political Science and International Relations from the University of California, Santa Barbara.

Estrada is an accomplished keynote speaker, panel member and published author including:
  • "Six Principles of Effective Online Advertising" which was presented to iMedia Summit May 2005
  • "Rich Media Panel" at OMMA West, June 2005
  • How to Get Noticed Online, IMEDIA.COM, September 19, 2005.
  • CNET Annual Sales Meeting, Panel Discussion "Where is media going in the next three years and what are the changing dynamics that are defining new media?", February 7th, 2006.
  • Games Marketing Conference, Panel Discussion "Spending your dollars wisely: Print vs. Online vs. TV", March 9th, 2006
  • "Rich Media Primer", IMEDIA.com, May 29th, 2006
  • Corporate Podcasting Summit, Panel Discussion, "Ad Spend: Where are your dollars best spent?", June 21-22, 2006 San Francisco, USA
Alan Feldenkris Alan Feldenkris
CEO
Brand New World
 
Alan Feldenkris is the CEO of Brand New World - the company devoted branding and creative solutions for advanced media. A 20-year veteran of both traditional and interactive advertising, Alan Feldenkris has served as an executive in both agency and client side roles.

Most recently, Alan served as Vice President of Interactive Marketing for AOL where he was responsible for managing key strategic partnerships with such major brands as Philips, Gateway and BarnesandNoble.com. Alan also managed marketplace development and partnerships for AOL's Shopping channel, one of the busiest online commerce destinations. As a seasoned leader in e-retailing and e-commerce, Alan has been actively involved, and has appeared at as a speaker at the national e-Retailing conferences.

Alan has also worked for leading national advertising agencies in account leadership roles, consistently winning highest praise from clients for his trustworthiness, dedication and understanding of their business needs.
Joe Fiveash Joe Fiveash
Executive Vice President and General Manager
The Weather Channel Interactive
 
Fiveash is the executive vice president and general manager for The Weather Channel Interactive, which operates weather.com®. In this position, Fiveash has overall responsibility for the company's Internet, desktop, subscription, broadband and mobile platforms.

Fiveash joined weather.com in December 1999 and most recently served as senior vice president of product and business development. Previously Fiveash created and ran CarScene, Inc., an online specialty car auction site financed by Landmark Communications, parent company of The Weather Channel®. Prior to that he was a New Ventures Director at Landmark, and held several sales, marketing and product development positions at InfiNet, a joint venture between Landmark, Knight-Ridder and Gannett Company. He spent the early part of his career as a corporate attorney.

Fiveash received his MBA and JD from the University of Virginia in 1989 and his bachelor?s degree from Princeton University in 1984.
Paul Gardi
CEO
IAC Advertising Solutions
 
As CEO of IAC Advertising Solutions, Paul Gardi is responsible for three revenue and product divisions: search, media and performance advertising. Gardi was appointed to lead IAC Advertising Solutions from his previous position as executive vice president and general manager of IAC Search & Media's (formerly Ask Jeeves, Inc.) advertising solutions and sales division. From 2003 to 2005, Gardi served as senior vice president for operations and strategic planning, a position that included defining the future direction of the Company. Gardi joined IAC Search & Media in 2001, after selling Teoma Technologies to the Company and subsequently oversaw search for Ask.com.

Before joining IAC Search & Media, Gardi was president of Teoma Technologies and a managing director for Hawk Holdings, a venture capital, investment and operating company. Prior to that position, Mr. Gardi was executive vice president of operations and strategy for e-Exchange, a business-to-business trading company.

A native of South Africa, Gardi holds an AB degree and an MBA degree from Harvard University.
Adam Gerber Adam Gerber
Consultant

 
With over 15 years experience working for leading media services companies, Adam has a wealth of knowledge spanning media planning/buying, content distribution, and advertising sales and operations.

Having begun his career in the media planning field, Adam quickly recognized the impact digital technology would have on the media business. He joined America Online in 1996 as one of the first members of AOL's advertising services group, and spent a year at the company's Dulles headquarters. After returning to the agency world in 1997, helped to build two of today's most progressive agency digital capabilities with leadership positions at MediaEdge:cia (1999-2003) and Mediavest (2003-2005).

In late 2005, Adam joined the management team of Brightcove, one of today's leading internet video solutions companies. As VP, ad products and strategy with Brightcove, the company quickly built market-leading ad solutions, and attracted a host of top-tier media companies as clients, including Dow Jones, MTVN, Hearst, Fox Entertainment, Meredith, and Time Inc. After leaving his full-time role in July, Adam continues in an advisory role with Brightcove.

In 2002, Adam was recognized by Mediaweek as a Media All-Star, and he serves on a number of industry advisory groups and standards committees. Currently, he co-cahirs the IAB's Digital Video committee. A 1990 graduate of Boston University with degrees in both Journalism and International Relations, Adam lives in Manhattan with his wife Sarah and son Maxwell.
Melinda Gipson Melinda Gipson
Electronic Media Dir.
NAA
 
Melinda Gipson is electronic media director for the NAA. For publishers, she is a front-lines strategist for making the Web pay, and currently invests her time in search of new technologies and business models to assist newspaper publishers improve their services to readers and advertisers. Since joining the association she developed naa.org, NewsVoyager.com, The Digital Edge (www.digitaledge.org ), and AdConnections.org, a searchable database for finding and emailing local newspaper ad sales people. Her work with NAA's New Media Federation Board has included wireless publishing, online advertising innovation, best practices and advertiser outreach. In 1999, NMF members voted her its New Media Pioneer. She has spoken widely on online advertising and authored books on the subject as well as on broadband content and online market trends. Prior to joining NAA, her reporting earned her several prestigious awards covering Washington.
Neil Greer Neil Greer
Chief Executive Officer
Impact Engine
 
Neil Greer's entrepreneurial spirit and passion for building companies that eliminate substantial customer pain points is paramount to Impact Engine, Inc.'s continued success. Neil has worked in the Media industry in online advertising and CRM solutions since 1994. His career focuses on hosted solutions and agency services for online advertising, marketing and sales force automation.

At the age of 24, Neil founded an interactive agency named VCC which he rapidly grew to one of San Diego's leading interactive agencies. He developed a blue chip client base including American Online (Digital Cities), Tribune (Signonsandiego.com), Costco Auto, Hewlett Packard, Hyatt Hotels, San Diego Convention and Visitors Bureau, The Advertising Club and several other local and national accounts.

His agency built some of the first hosted advertising solutions for local and national online newspapers; primarily for managing and serving online ads for automotive and real estate with tie-ins into the MLS, ADP and Reynolds and Reynolds mainframe systems.

While operating the interactive agency, Neil invented a system that automated lead flow from any web based lead capture system into any relational database or CRM system. The invention was eventually spun out into a venture capital firm called V2Commerce. V2 became one of the first hosted CRM companies for small business advertisers.

Under Mr. Greer's direction, Impact Engine has experienced exponential growth, launched 2 products and recently obtained the company's first round of outside financing. This recent accomplishment enables Mr. Greer to further the mission that he shares with all members of the Impact Engine team; advancing advertisers and empowering communicators through hosted advertising solutions.

Mr. Greer holds a Master's degree in Entrepreneurship from San Diego State University and an Undergraduate degree in Finance and Marketing from the University of San Diego. He is also a member of the Young Entrepreneurs Organization (YEO). Prior to his entrepreneurial career, he worked for Electronic Data Systems (EDS) and Metlife.

He has appeared on NBC and CNNfn.com as an expert voice in technology ventures and raising venture capital. He also speaks regularly at the Entrepreneurial Management Center at SDSU in San Diego, California.
Jack Haber Jack Haber
VP, e-Business
Colgate Palmolive
 
Jack Haber is Vice President, e-Business for Colgate, responsible for leading all Colgate internet activities globally, including online marketing, all company web sites, global corporate portal, e-commerce and e-business applications, etc.

Mr. Haber had been Vice President, General Manager of U.S. Oral Care where he led the U.S. launch of Colgate Total toothpaste and led Colgate's business to market leadership for the first time in over 35 years.

Mr. Haber joined Colgate-Palmolive in 1981 in the Corporate New Ventures and Acquisitions Group where he was responsible for the development of new business opportunities for the Company. He then progressed through increasingly responsible Marketing positions in the US and in Europe and in Global Marketing, where he led the development and worldwide launch of Colgate Total toothpaste.

Mr. Haber was chosen as Brandweek Marketer of the Year in 1998, and was also selected as one of Advertising Age's top 100.
Caleb Hill Caleb Hill
Director of Products
Viewpoint
 
Caleb Hill leads the Unicast product development group, and is responsible for product design, engineering, quality assurance, and technical support. Caleb has been with the company since August 2002, and has held several product marketing and product management roles. Most notably, helped bring the company's technology to the advertising market and directed the construction and certification of the ad industry's first DHTML Pre-Roll video ad solution.

Prior to joining Viewpoint, Caleb was Manager of Rules, Standards, & Strategy for New Technology at MasterCard Corp., contributing to global payment strategies for online, mobile, chip, RFID, and biometric form factors. Caleb has been responsible for developing products for the Internet since 2000.

Caleb holds a B.A. and an M.A. in Spanish Language and Literature from the University of Utah and has studied economics, language, and literature in Spain, Costa Rica, and Venezuela.
David Hills David Hills
President and CEO
LookSmart
 
David Hills joined LookSmart as Chief Executive Officer in October 2004. In this role, he has led a successful transition of the company, spearheading the launch of Vertical Search. A new media veteran, Dave has nearly 25 years of experience in media sales and operations, with extensive experience in online advertising, search marketing, paid listings and subscriptions.

Prior to joining LookSmart, Dave served as President of Media Solutions for 24/7 Real Media, overseeing its domestic media, search and technology. Before 24/7 Real Media, Dave was Chief Operating Officer and President of Sales for About, Inc., which owned About.com and the pay-per-click service, Sprinks.

Previously, Dave held various media executive positions for subsidiaries of Cox Enterprises, including Vice President of Sales for Cox Interactive Media, which owns and operates a network of local content Web sites; Vice President and Director of Cox Interactive Sales, which operated an Internet advertising network; and Vice President for Telerep, a television advertising sales representation firm and a division of Cox Broadcasting.

Dave holds an M.S. in communications from Boston University and a B.A. in communications from Bethany College.
Carrie Himelfarb-Seifer
Director of Emerging Technologies
CondéNet
 
As Director of Emerging Technologies, Carrie Seifer is responsible for developing the strategy for mobile, games, blogs, and other new media usage, for CondéNet's destination web sites as well as Condé Nast's magazine companion sites.

Seifer is a veteran of the new media advertising industry. Prior to joining CondéNet, she was Vice President of Sales at Vindigo where she oversaw the development of mobile marketing products and services, as well as managed relationships with leading advertisers and agencies.

She has also served as Vice President of Sales at Sixdegrees, a social networking Web site, where she was responsible for the worldwide sales operations. Earlier in her career, she served as the Global Accounts Manager at Wired Digital. In this position, she was one of the early Internet pioneers leading major consumer and business advertisers, such as IBM, Barnes & Noble and Sony, to use the Internet as an advertising medium.

Seifer started her career at Qwest Communications (formerly US West).

Seifer is currently on the board of the Mobile Marketing Association. She holds a Bachelor of Science degree from Arizona State University.
Kathy Kayse Kathy Kayse
Executive Vice President, Sales and Partnership Alliances
AOL Media Networks
 
Kathleen Kayse, who joined AOL as Senior Vice President of Sales in November, 2004, has been elevated to the position of Executive Vice President where she oversees advertising sales and partnerships for AOL Media Networks.

"I couldn't think of a better person to lead our sales organization," said Mike Kelly, President of AOL Media Networks. "Kathy joined the AOL Media Networks team 18 months ago and has led the national advertising sales teams to record growth. She has a tremendous knowledge of the marketplace and an unshakable commitment to serving our clients. She has peerless relationships in the marketplace, a straightforward and effective management style, and an extensive track record of success. She has led some of the largest and most successful media sales organizations in the U.S. and will extend the success she has fostered in national sales to the entire AOL sales operation."

A 21 year veteran of Time Warner before joining AOL, Kayse was publisher of PEOPLE magazine where she managed all advertising sales and marketing operations. Ms. Kayse led her team to achieve record success in 2003, when the magazine ranked #1 in PIB advertising revenue, pages and share. During her tenure, she led the strategy team for the launch of STYLEWATCH, YOUR DIET and the PEOPLE Hollywood Dailies.

Ms. Kayse also served as publisher of MONEY magazine, America's leading personal finance magazine. Prior to that, she was publisher of FSB: Fortune Small Business magazine - a joint venture between American Express and Time Inc.

She began her career with Time Inc. in Chicago where she held two positions: Midwest Advertising Director for TIME magazine and National Advertising Director of TIME FOR KIDS. She joined the company as a sales trainee for TIME in 1983.

Kayse began her career in 1980 as a media planner in Chicago at Wells, Rich, Greene and later at J. Walter Thompson. A Chicago native, she graduated from the University of Illinois where she received her BS in Advertising. Currently residing in New York City, Kayse is a Member of the Board of the Advertising Women of New York (AWNY), IAB AdEx Governing Board, LAT34.com Board of Directors, and a member of Cosmetic Executive Women (CEW). She was honored by ADVERTISING AGE magazine as, "One of the Top Women to Watch in 2003."
Michael Kelly Michael Kelly
President
AOL Media Networks
 
Michael J. Kelly is the President of AOL Media Networks which is responsible for the marketing, distribution and advertising and search revenue for America Online Inc?s web properties, the Advertising.com network and affiliated Time Warner digital brands. The Media Networks organization was formed in February 2004 and is headquartered in New York City.

Mike was previously President, Global Marketing at Time Warner, where he oversaw the company's Global Marketing group, which works with partners to develop and implement cross-platform marketing solutions that take full advantage of all of Time Warner's businesses.

Prior to joining Time Warner, Mike was the founder and CEO of American Town Network (ATN), an interactive media company that develops and manages hometown intranets in 90 communities in the Northeast. ATN has been referred to by Brandweek magazine as the most comprehensive community information resource in the U.S. Mike continues to serve on ATN's board of directors.

Before establishing ATN, Mike worked in Sales at the Chicago Tribune, until he began a 17-year career with Time Inc. In 1983, he joined Fortune magazine as a sales representative in Chicago. In 1984, he opened an office for Fortune in Atlanta and served as the magazine's Southeast sales manager. In 1987, he moved to New York as Fortune's New York manager.

In 1989, Mike joined the launch team of Entertainment Weekly magazine as Eastern sales director. In 1991, he was named vice president and advertising director at Entertainment Weekly and, in 1996, became the magazine's vice president and publisher.

In addition to his operating responsibilities, Mr. Kelly serves on the board of the American Advertising Federation as well as Professionals in Advertising PAC. He is a Chicago native and graduated from the University of Illinois.
L. Jasmine Kim L. Jasmine Kim
Senior Vice President, General Manager
BabyCenter
 
L. Jasmine Kim brings a wealth of global management, marketing and sales development expertise, with extensive experience establishing and growing global brands worldwide across a number of industries, including internet media and services, consumer products, and luxury goods. As Senior Vice President, General Manager of the Media Group at BabyCenter LLC, Jasmine is responsible for overseeing the direction and day to day management of the editorial/programming, production, product management and marketing, sales operations, and the entire sales organization.

Previously, Jasmine was the Vice President of International Marketing and Sales Development at Yahoo!, where she led the company's global strategy and implementation across Yahoo!'s network of 24 international sites. Prior to Yahoo!, Jasmine has held various senior marketing roles at Scientific Learning, makers of the FastForWord language software, LVMH Louis Vuitton/Moet Hennessey, Unilever and Procter & Gamble.

Jasmine holds a M.B.A from the Anderson Graduate School of Management at the University of California, Los Angeles and B.A. from Wellesley College. Currently she is a director of the AMMA and serves as a board advisor of an early stage Internet venture. She is an expert on global marketing issues and has spoken at conferences around the world. She currently resides in San Francisco with her husband and two children.
Stephen Kim Stephen Kim
Director of Media Research
MSN
 
Stephen Kim is Director of Media Research for MSN and is responsible for leading the company's efforts to expand understanding of the effects of online advertising. Most recently, MSN led a consortium of marketers and researchers in developing the groundbreaking Advertising Accountability Study, which demonstrated Online advertising's efficacy and cost efficiency in driving offline sales in the consumer packaged goods category. Stephen is presently Chair of the Internet Committee at the Media Ratings Council and Co-Chair of the Interactive Advertising Bureau's Research Council.

Prior to joining MSN, Stephen was Chief Research Officer at Media Metrix, a provider of online audience panel measurement. During his six years with Media Metrix, Stephen was responsible for working with a wide range of clients in the publisher and advertising agency community to help those companies understand how to use online research to increase the effectiveness of their internet activities. More recently at Media Metrix, Stephen was also responsible for overall product development and strategy, focusing on the role of audience measurement in the rapidly changing online media marketplace. Before joining the online world, Stephen was an attorney with the law firm of Morrison & Foerster specializing in the regulation of new technologies and the use of statistics in complex litigation.

Stephen holds an M.A. in Communications Research from the Annenberg School at the University of Pennsylvania. At the Annenberg School, Stephen's graduate work focused on media effects research, particularly within the political and health education sectors. Stephen also holds a J.D. from the University of Pennsylvania Law School. At the Law School, Stephen was an Editor for the University of Pennsylvania Law Review, where he published an article examining the communications and regulatory issues surrounding television violence.
Stacey Lynn Koerner Stacey Lynn Koerner
President, Consumer Experience Practice
Interpublic Media
 
Stacey Lynn Koerner is president of The Consumer Experience Practice at Interpublic Media, which advises marketers on how to effectively connect with consumers in the evolving media landscape. Housed within Interpublic Media, which oversees Interpublic's worldwide media operations, the practice conducts proprietary research across the wide array of business sectors that reflect Interpublic's client roster.

Working closely with Initiative and Universal McCann, the unit helps marketers understand the essence of the consumer experience in three distinct areas - brands, media technologies and content - to drive more effective communication strategies. Clients benefit from insight on emerging trends as well as customized advice on how to communicate with the consumer of the future.

Prior to her appointment at Interpublic Media, Stacey served as executive vice president, director of global research integration for Initiative. Stacey was a key member of the global research team and applied her broad research skills to a wide array of critical research issues, with an emphasis on understanding consumer media behavior. She joined Initiative in August 2001 when TN Media merged with Initiative. Stacey played an integral role in Initiative's exclusive research partnership with the Massachusetts Institute of Technology (MIT), which resulted in breakthrough research on a number of key industry issues, including consumer behavior, interactivity and media convergence. In 2002, Stacey delivered the opening presentation at the prestigious ESOMAR (World Association of Opinion and Market Research) conference in Cannes, France, which featured the MIT research.

Before joining TN Media in 1997, Stacey conducted television and print research for D'Arcy Masius Benton & Bowles (DMB&B) while concurrently earning her master's in media studies from New York University. Stacey began her career at Katz Communications after completing her undergraduate degree from Northwestern University. At Katz, she conducted programming and local market research before moving on to spend several years at CBS.

Stacey is a former president of the Radio and Television Research Council (RTRC) and is a member of the Media Rating Council (MRC). Widely respected in the industry, she is routinely quoted in trade and consumer media outlets, and regularly appears on CNN and CNBC to discuss media trends. Stacey was honored in 2005 as a "Wonder Woman" in the cable industry by Multichannel News, one of the cable industry's most prestigious awards. In 2005 and 2003 she was named the most quoted executive in the industry by Advertising Age in the publication's annual "Media Talk" survey. In 2004, she was inducted into the American Advertising Federation (AAF) Advertising Hall of Achievement, the industry's premier award for outstanding advertising professionals under age 40. Stacey was the first research professional to be inducted into the Hall of Achievement in the AAF's history. Also in 2004, Stacey was named "Media All Star" in the research category by Mediaweek. In 2003, she was honored as a "Media Maven" by Advertising Age. In that same year, Stacey was profiled in Crain's New York Business as part of the prestigious "40 Under 40 - New York's Rising Stars" feature.

Stacey maintains an alternate career as a studio vocalist lending her voice to various projects in the New York City area. She resides on the Upper West Side of Manhattan with her three cats.
Tim Kopp Tim Kopp
VP, Worldwide Interactive Marketing
The Coca Cola Company
 
Tim Kopp has broad-based experience in Finance, Technology and Marketing. He is currently Vice President of Worldwide Interactive Marketing for The Coca-Cola Company. Specifically, the scope of work includes gaming, mobile, web, CRM and managing key partnerships. Prior to this, Tim worked at Proctor & Gamble for nearly eight years, and was one of the founding members of the Interactive Marketing Community and most recently led the Interactive Marketing Program for the entire Global Beauty Care business.

Tim has worked with top global leaders in Marketing, Media, Market Research and Technology to drive organizational change. He has a passion for working with partners to drive Innovation, Marketing Accountability and Measurement.
Beth Lawrence Beth Lawrence
Vice President of Sales, Eastern Region
Yahoo!
 
As Vice President of Regional Sales, Beth Lawrence has been responsible for leading the largest sales division at Yahoo! since joining the company in January 2003. She manages all Yahoo! sales initiatives and operations for the eastern region of the United States, including overseeing Yahoo!?s sales offices in New York, Boston, Atlanta.

In addition to managing more than $300 million in ad sales revenue, Beth was chosen to spearhead a key integration project surrounding Yahoo!?s search and graphical ad sales divisions. In this role, she will help determine the optimal organization of Yahoo!?s sales efforts to drive value for customers and for Yahoo!.

Beth is a 20-year sales veteran with an extensive background in media sales. Prior to joining Yahoo!, she held a series of sales management positions with AOL Time Warner, DoubleClick, USA Weekend magazine and AdWeek.

Beth holds a B.A. in Journalism from the University of Kentucky.
Jessica Lilie Jessica Lilie
Vice President Marketing and Consumer Analytics
BabyCenter
 
Jessica has been practicing marketing research for 20 years, including experience on the consulting side as well as client side. As Vice President Marketing and Consumer Analytics, Jessica is responsible for managing the oversight and direction of BabyCenter?s marketing and research practice. She has more than ten years of experience in the media industry and has held senior positions at Ziff Davis (serving media brands PC Computing, PC Magazine, Family PC, Yahoo Internet Life, and others) and CNET, where she headed up business intelligence in the corporate research group. Jessica holds a master's degree in Communications Research from the Annenberg School for Communication at the University in Pennsylvania and a Bachelor's degree in English and American Literature from Brandeis University.
Bob Liodice Bob Liodice
President and Chief Executive Officer
ANA
 
Bob Liodice, who currently serves as president and chief executive officer of the Association of National Advertisers, Inc. (ANA), first joined the organization in 1995. He was previously executive vice president, responsible for member relations and business development with a primary focus on strengthening relationships with ANA member companies and broadening the membership base. Prior to the ANA, Bob was vice president of global marketing and sales for Grupo Televisa, a major worldwide broadcaster. Previous experience includes more than 15 years in marketing and financial management at Kraft General Foods, including having served as category marketing manager for the Jell-O and Bakers brands. He is also a member of the board of directors of The Advertising Council, Advertising Research Foundation, National Advertising Review Council, the Partnership for a Drug-Free America, and the Advertising Educational Foundation.

Bob holds bachelor degrees in accounting and management and an M.B.A. in finance from New York University.
Caroline Little Caroline Little
Chief Executive Officer and Publisher
Washingtonpost.Newsweek Interactive
 
Caroline H. Little is chief executive officer and publisher of Washingtonpost.Newsweek Interactive (WPNI), the new media subsidiary of The Washington Post Company. WPNI includes washingtonpost.com, newsweek.com, Slate and BudgetTravel online washingtonpost.com is consistently the number one local news and information site in the country, and one of the top news sites nationally and internationally, with 8.5 million unique users and 220 million page views each month.

Little joined WPNI in 1997 as general counsel. She was promoted to vice president, administration and general counsel, in 1998. She became senior vice president of business affairs and general counsel in 1999. Little assumed the role of chief operating officer in April 2000, and was named president in April 2003. In January 2004, she became CEO and publisher.

Prior to joining Washingtonpost.Newsweek Interactive, Little was deputy general counsel at U.S. News & World Report, The Atlantic Monthly and Fast Company (May 1993 to July 1997). While there, she was active in negotiating agreements with online service providers, licensing, multimedia syndication agreements and other areas involving circulation and marketing of the magazines. When Little worked at Applied Graphics Technologies and Applied Printing Technologies, she drafted and negotiated various financing and licensing agreements, joint venture agreements, software license agreements, production services agreements, asset purchase agreements, and other agreements for pre-press and printing companies.

Little served as an associate at the law firm of Arnold & Porter, working on telecommunications, corporate and real estate issues.

A graduate of Wesleyan University, Little received a Bachelor of Arts in English in 1981 and received her J.D. from New York University School of Law in 1986 where she graduated with honors. She is a member of Phi Beta Kappa.

Little is an active member of both professional organizations and the charitable community in Washington. Little serves as the Advisory Board Chair for The Posse Foundation, and is the Vice Chair for the Online Publisher?s Association. She is also a Board member for the Woolly Mammoth Theatre Company. In addition, Little is a trustee to Grinnell College in Iowa, and a member of the Young Presidents' Organization.
Bob Lonigro Bob Lonigro
Sr. Director of National Ad Sales
Ele