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About Microsoft Advertising
Microsoft Advertising provides advertisers and publishers with media, tools, and services to drive deep and profitable engagement with their audiences. This includes a global media network of Microsoft’s digital advertising businesses: MSN, Windows Live, Office Live , Xbox LIVE, Bing, and more. And now also includes Microsoft Advertising Exchange—a real time bidding solution to help advertisers and publishers untangle the complexities of digital media and get more out of their marketing and content investments. Microsoft Advertising makes buying and selling media simple, smart, and cost-effective across media and devices in the Microsoft network of properties and beyond. Visit http://advertising.microsoft.com for more information.
About Google
Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program, which is the largest and fastest growing in the industry, provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout North America, Europe, and Asia. For more information, visit www.google.com.
About Yahoo!
Yahoo! (NASDAQ:YHOO) is the premier digital media company, creating deeply personal digital experiences that keep more than half a billion people connected to what matters most to them, across devices and around the globe. That’s how we deliver your world, your way. And Yahoo!’s unique combination of Science + Art + Scale connects advertisers to the consumers who build their businesses. For more information, visit the pressroom (pressroom.yahoo.com) or the company’s blog, Yodel Anecdotal (yodel.yahoo.com).
About AOL
AOL Inc. (NYSE: AOL) is a leading global web services company with an extensive suite of brands and offerings and a substantial worldwide audience. AOL's business spans online content, products and services that the company offers to consumers, publishers and advertisers. AOL is focused on attracting and engaging consumers and providing valuable online advertising services on both AOL's owned and operated properties and third-party web sites. In addition, AOL operates one of the largest Internet subscription access services in the United States, which serves as a valuable distribution channel for AOL's consumer offerings.
About AudienceScience
AudienceScience is a global digital marketing technology company enabling universal access to audiences through the AudienceScience Gateway. The AudienceScience Gateway is a proprietary audience delivery solution that unleashes the power of data making it simple to create, understand, and engage relevant audiences. By leveraging industry leading technology, superior service, and unique data assets, AudienceScience drives digital marketing success for advertisers, agencies, publishers, and technology partners. Since 2003, AudienceScience has powered over 300,000 successfully targeted campaigns worldwide. For more information, please visit www.AudienceScience.com and follow AudienceScience on Twitter.
About Bloomberg
Across all media platforms, Bloomberg is the trusted provider of unparalleled news and analysis for the world’s largest, most powerful network of global business executives. Our 2,300 news and multimedia professionals in 152 bureaus across 72 countries cover the world, delivering award-winning intelligence, as it happens, from where it happens. Leveraging the innovation and scale of Bloomberg technology, analytics, data, news, and distribution, the Bloomberg media portfolio spans a full range of channels, including Bloomberg.com, Bloomberg Businessweek, Bloomberg TV, Bloomberg Radio, Bloomberg Mobile, and Bloomberg Markets®. Learn more at http://bloombergmedia.com/.
About Casale Media
Since 2003, Casale Media has been redefining the standard for online media quality, ad delivery management, and media optimization technologies with premium services that generate measurable success for all stakeholders in media and marketing. CasaleX, the industry’s first premium exchange with real-time bidding, is a highly controlled, brand-safe media marketplace that provides publishers with maximum control and advertisers with exclusively high quality inventory.
The company’s premium advertising network, MediaNet, is used by eight of the top 10 U.S. online display advertisers and reaches nearly 70 percent of the U.S. online audience across more than 3,000 actively monitored properties.
About Comcast Digital Entertainment Comcast Digital Entertainment is a portfolio of premium entertainment and lifestyle brands that reach an influential, passionate and highly engaged audience of men and women who are entertainment, style and pop-culture enthusiasts.
Always on trend, they own the latest gadgets, shop the newest styles and fashion, and see the newest films first. With Comcast Digital Entertainment, advertisers have the opportunity to align with the best brands in the business, including Fandango, Eonline, DailyCandy, G4 and Fancast.
About NBC Universal Digital Media
NBC Universal Digital Media represents the online home of our entertainment portfolio: NBC.com, iVillage.com, BravoTV.com, Oxygen.com, USAnetwork.com, Syfy.com, AccessHollywood.com, and NBCSports.com. Every month, tens of millions of the most engaged users on the Internet consume our Emmy Award-winning content both on our web sites and via emerging platforms such as mobile, widgets, and social networking. With our creative flexibility, TV360 capability, and innovative advertising platforms, NBCU can create “Solutions with Scale” that provide deep connections between our users, our content, and our advertising partners.
About AdMob
AdMob is the world's largest mobile advertising platform, serving more than 8 billion mobile banner and text ads per month across a wide range of leading mobile web sites and applications. AdMob helps advertisers connect with a relevant audience of consumers on mobile devices and gives publishers the ability to effectively monetize their mobile traffic. AdMob provides the tools, data and business models fueling the explosive growth of mobile media in more than 160 countries. AdMob works with thousands of advertisers and publishers, including Adidas, CBS News, Comedy Central, Gap, Lonely Planet, MovieTickets.com, P&G, Tapulous and Universal Pictures. www.admob.com
About Break Media
Break Media is a leading creator, publisher, and distributor of digital entertainment content including video, editorial, and games. The company's properties include the largest humor site online—Break.com—as well as MadeMan, GameFront, HolyTaco, ScreenJunkies, CagePotato, AllLeftTurns, Chickipedia, and TuVez. The Break Media Creative Lab is an in-house production studio creating original videos that range from award-winning branded entertainment to celebrity-driven web shorts to viral one-offs. The Break Media Network represents hundreds of publishers as one of the largest video advertising networks online, reaching more than 125 million visitors each month. For more information, visit www.breakmedia.com.
About Brickfish
Brickfish®, The Social Media Solution™, successfully creates ongoing engagement and conversations with consumers using social media. It provides a brand safe platform that energizes peer-to-peer sharing among consumers via the social web. Using the Brickfish platform, brands can run social media programs including branded viral programs, brand focused UGC programs, social promoters programs, contests, sweepstakes and more. All engagements are tracked with patent-pending Viral Map® and Geo View technologies which provide detailed data on reach, engagement and viral activity across the web. Brickfish has launched successful campaigns for BlackBerry, Estée Lauder, Microsoft, Nike, Victoria’s Secret, Coach, Givenchy, Qualcomm and more.
About CPX Interactive
As a global online ad network built on top of a state-of-the-art ad management platform, CPX Interactive has created an end-to-end, fully integrated ‘operating system’ that allows advertisers and publishers a true one-stop solution to online display advertising.
CPX Interactive delivers more than 30 billion impressions to more than 200 million unique users in more than 60 countries every month. CPX was named the 19th fastest growing privately held advertising/marketing company in the United States by Inc. Magazine in 2009 and is among the first 17 companies to certify under the IAB’s Quality Assurance Guidelines for Ad Networks & Exchanges.
About ESPN
ESPN.com and ESPN Mobile, home to sports fans when they can’t consume ESPN on TV.
ESPN.com is the #1 sports site in total minutes with over 2 billion monthly. Over 26 million fans log on monthly for sports news, statistics, analysis, scores, video, audio, fantasy, games, and social connections. When fans are on-the-go, ESPN Mobile is their news and information source. As the leading mobile sports site, representing 65 percent category share, ESPN Mobile attracts over 10 million monthly unique users, sends 65+ million SMS alerts monthly and provides award-winning Apps. From homepages to WAP pages to apps, SMS, and online video, ESPN Digital serves every fan’s sports needs. www.espncms.com
About ExactTarget
ExactTarget is a leading global provider of on-demand email marketing and one-to-one marketing solutions. The company’s software as a service technology provides organizations a single platform to connect with customers via triggered and transactional email, integrated text messaging, voice messaging, landing pages, and social media. Supported by collaborative global services teams, ExactTarget’s technology integrates with more sales and marketing information systems than any other in the industry, including Salesforce.com, Microsoft Dynamics CRM, Omniture, and Webtrends among many others. ExactTarget’s software powers permission-based multi-channel communications for thousands of organizations around the world. For more information, visit www.ExactTarget.com or call 1-866-EMAILET.
About eXelate
eXelate provides data and insight on online purchase intent, household demographics, and behavioral propensities that enable digital advertisers to make optimal marketing decisions. Through the collection of directly measured online data and distribution partnerships with information leaders such as Nielsen, Nielsen Catalina, Mastercard Advisors, Bizo, and more, eXelate makes online, offline, and custom modeled data sets actionable across 350 million online consumers worldwide. eXelate’s proprietary maX data—customized audiences built for advertisers based on first and third party data—delivers 2x campaign performance as compared to standard data sets. As members of the NAI, IAB, trustE, Council for Accountable Advertising, OPA, and Evidon’s Open Data Partnership, eXelate is a leader in privacy compliant advertising practices. For more information, please visit www.exelate.com.
About InMobi
InMobi is the world’s largest independent global mobile advertising network. InMobi provides advertisers, developers and publishers with a uniquely global mobile advertising solution. InMobi, which doubled its network size quarter-over-quarter, delivers the unprecedented ability to reach 179 million consumers in over 108 countries through over 16 billion mobile ad impressions monthly. InMobi is venture-backed with marquee investors including Kleiner, Perkins, Caufield & Byers and Sherpalo Ventures. After launching in 2007, the company has expanded globally with offices in London, San Francisco, Bangalore, Tokyo, Mumbai and Singapore. To learn more, please visit: www.inmobi.com.
About NAVTEQ Media Solutions
NAVTEQ Media Solutions is the industry’s leading global location-based mobile ad network. NAVTEQ’s patented LocationPoint™ Advertising (LPA) technology enables brick and mortar merchants to pinpoint where consumers are, deliver ads within a few meters of advertised points of purchase, and guide them to the merchant’s doorstep with convenient one-click “Click-to-Map” and “Click-to-Route” calls to action. As the world leader in high-quality maps and location-based content, NAVTEQ is uniquely qualified to provide the most accurate location-based targeting and to ensure a great consumer engagement experience.
To find out more, visit: www.navteqmedia.com
Follow us on twitter.com/navteqmedia
About Quantcast
Quantcast measures and organizes the world’s audiences in real-time so advertisers can buy, sell, and connect with the people who matter most to them. Ranked Fast Company’s #3 Most Innovative Company on the web for 2010, the company is used by the world’s leading media agencies, hundreds of major marketers, and millions of global web sites including thousands of the world’s best known destinations. Quantcast connects the planning, buying, and media fulfillment processes, delivering the marketplace’s most consistent and accountable audiences. Launched in 2006, Quantcast is headquartered in San Francisco and backed by Founders Fund, Polaris Venture Partners, Revolution Ventures, and Cisco Systems. Come Get Quantified™ at www.quantcast.com.
About ValueClick Media
Twelve years of experience and access to the global data resources of ValueClick, Inc. make ValueClick Media the largest and most robust audience network of its kind. Proprietary consumer behavioral data, direct relationships with 8,000 publishers, and access to additional inventory via real-time bidding, advanced behavioral targeting and optimization technology, strict network quality controls, and superior service make ValueClick Media the network leading marketers and agencies rely on to reach their performance and branding objectives. For more information, visit www.valueclickmedia.com.
About Vibrant
Vibrant (www.vibrantmedia.com) is a world leader in contextual technology, aligning billions of words across the Internet with relevant video, information, tools, and advertising. With over 6,500 premium publishers, reaching more than 250 million unique users per month (comScore, 2011), Vibrant gives top brand marketers the opportunity to deliver highly targeted advertisements within premium web content and offers publishers premium editorial tools to re-circulate users throughout their web sites. Vibrant works with top brand advertisers such as Microsoft, Unilever, Chrysler, and AT&T. The company was founded in 2000 and has offices in London, New York, Boston, Detroit, Chicago, San Francisco, Los Angeles, Paris, Hamburg, Munich, and Dusseldorf. For more information, please visit www.vibrantmedia.com or www.facebook.com/vibrantmedia or twitter.com/vibrantmedia.
About The Weather Channel Interactive
The Weather Channel Companies (TWCC) is made up of The Weather Channel television network, TWC digital properties, and Weather Services International (WSI). Based in Atlanta, The Weather Channel® is seen in 100 million+ U.S. households. TWC operates Weatherscan, a 24-hour all-local weather network; TWC Radio Network; and TWC HD. The digital properties of TWC – weather.com, TWC Desktop and TWC Mobile – reach more than 40 million unique users monthly and is the most popular source of online weather, news and information according to Nielsen//NetRatings. WSI, headquartered in Andover, MA, primarily provides business-to-business weather services to media, aviation, marine and energy sectors.
About BlueKai
BlueKai (www.bluekai.com) provides leading solutions for comprehensive data management, acquisition, and analytics to maximize performance from all audience data. The BlueKai Platform is a complete technology platform for managing your private data assets and analyzing campaign performance tomaximize return on your marketing dollar. The BlueKai Exchange is the world’s largest marketplace for anonymous 3rd party audience data, with exclusive access to BlueKai Intent and branded data for reaching over 200 million across the entire marketing funnel. The privately-held company is based in Cupertino, CA, and is a recipient of the 2011 OnMedia B2B Company of the Year award.
About CBS Interactive
CBS Interactive is the premier online content network for information and entertainment. Our brands dive deep into the things people care most about across news, sports, entertainment, technology and business. Leading properties include CNET, CBS.com, Gamespot.com, CBSSports.com, CBSNews.com, TV.com and much more. With hundreds of millions of unique visitors from around the world each month, CBS Interactive is a global top 10 web property and the largest premium content network online.
About Collective
Founded in 2005, Collective is a full service provider of media and technology solutions for display and video advertising. We help advertising agencies, brand advertisers and leading publishers monetize quality audience data and brand safe ad inventory. Collective's industry expertise provides a strategic advantage to its clients by leveraging proprietary audience modeling, insights and ad effectiveness metrics. Our flagship products, Collective Display™ and Collective Video®, are powered by AMP®, our market-tested ad management, targeting and analytics platform. Collective is headquartered in New York with offices in Atlanta, Boston, Chicago, Dallas, Detroit, Los Angeles, San Francisco and London. For more information, visit www.collective.com.
About Demand Media
Demand Media is a leading online media company that informs, entertains and connects millions of people every day. Through a portfolio of vertical web properties, a global network of digital partners and a breakthrough content studio, Demand Media publishes what the world wants to know and share. To learn more, visit us at www.demandmedia.com.
About FreeWheel
FreeWheel gives enterprise-level media companies the infrastructure they need to create scaled, profitable content businesses in the new media landscape. Founded and led by a team of executives from the world’s leading technology companies, FreeWheel’s solutions have already armed companies like CBS, FOX, ESPN, Turner, and others with the technology and services they need to manage advertising and operations across a multiplicity of devices. Learn more at www.freewheel.tv and follow the company @FreeWheeldotTV.
About Horn Group
Horn Group is a digital communications firm specializing in public relations, interactive design, and social media. Named “2011 Technology Agency of the Year” by The Holmes Report, the company represents established brands and hot start-ups in the technology, media, and consumer sectors. Horn Group was founded 20 years ago by Sabrina Horn and is based in San Francisco and New York.
About Innovid
Innovid’s platform provides seamless integration between interactive video creative solutions, ad serving functionality, and reporting and analytics; empowering today’s marketers to engage and track their audiences more effectively than ever before. Innovid’s focus is on three elements: iRoll®; the standard in interactive pre-roll with acceptance across hundreds of the top publishers and every major video ad network. Innovid Video AdServer; which provides baseline video serving and analytics for the majority of online video ads. Innovid Analytics; a robust analytics dashboard that measures and tracks engagement at the deepest levels. Innovid is the only platform with the integration and scale needed by large advertisers and their agencies.
About InsightExpress
InsightExpress is a leading provider of high-quality, digital marketing research and plays a preeminent role in the measurement of advertising effectiveness across online, mobile and other media. Through its patented technologies, proprietary solutions, world-class expertise and time-tested research principles, InsightExpress transforms the way advertisers, agencies, publishers and researchers optimize their marketing activities. InsightExpress is headquartered in Stamford, CT, with offices in San Francisco, New York, and Los Angeles. For more information, please call 203-359-4174.
About NHL.com
The National Hockey League (NHL), founded in 1917, is the second-oldest of the four major professional team sports leagues in North America. Today, the NHL consists of 30 Member Clubs, each reflecting the League’s international makeup, with players from more than 20 countries represented on team rosters. The NHL entertains more than 250 million fans each season in-arena and through its partners in national television and radio. In 2009, NHL.com was recognized by Fast Company Magazine as one of the ten most innovative companies in sports, and also received a Webby Award nomination for most outstanding sports web site.
About Nielsen
Nielsen (NYSE: NLSN) is a global information and measurement company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows, and related properties. Nielsen has a presence in approximately 100 countries, with headquarters in New York, USA and Diemen, the Netherlands. For more information, visit www.nielsen.com.
About Peer39
Peer39 is recognized as the global leader in semantic advertising technology. We help networks and exchanges, agencies, premium publishers and emerging advertising platforms boost ROI by leveraging semantic targeting capabilities while protecting advertiser brands in real time. Using natural language processing and machine learning, Peer39's patented algorithms increase the value of online content by understanding meaning and sentiment, and matching the most relevant ad to the page. The company was founded in 2006 by engineers, scientists and entrepreneurs from leading Internet companies and academic research centers. Headquartered in New York City, Peer39 maintains an R&D center in Israel.
About Rubicon Project
The Rubicon Project launched in 2007 to automate buying and selling of the $30 billion online display advertising industry. REVV, the company’s real time trading platform, processes more than 120 billion trades each month for comScore 500 publishers like NBC, Time Inc., and Forbes, providing ad buyers with the largest reach of inventory across 625 million global unique Internet users. REVV powers real time selling to increase revenue on premium publishers’ digital inventory and improves their competitive position in the online ad sales marketplace, with complete control over who can buy their inventory and at what price. With $60 million in funding, the company has offices worldwide.
About WebMD
WebMD Health Corp. (Nasdaq: WBMD) is the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers, and health plans through our public and private online portals and health-focused publications. Approximately 80 million unique visitors access the WebMD Health Network each month. WebMD is the leader in providing personalized, multi-media, interactive, educational experiences based on an individual’s needs and preferences. The WebMD Health Network includes WebMD Health, Medscape, MedicineNet, eMedicine, eMedicine Health, RxList, theHeart.org, and drugs.com.
About YuMe
YuMe is the relevance-based video advertising technology company which powers the next generation of video entertainment by bringing TV brand advertising to all connected devices. YuMe’s ACE Relevance Engine powers its premium in-stream Connected Audience Network and its industry-leading advertising management solutions, ACE for Publishers and ACE for Advertisers. The ACE Relevance Engine matches the right ad to the right audience on whatever screen they are viewing. As a result, YuMe gives publishers and advertisers unprecedented reach, brand safety, contextual relevance, controlled syndication, and consistent delivery across all digital media platforms. Learn more about YuMe at www.yume.com.
About Advertising Age
Advertising Age (adage.com) is a multiplatform media brand delivering news and intelligence to the advertising, marketing, and media industries, as well as targeted strategies for brand building and messaging in today’s complex business world.
From the digital community to the entertainment industries, from the Hispanic market to the global stage itself, agencies, media, and marketers all turn to Ad Age print, digital, and special event brands for the insights and analysis they need to succeed.
About AdweekMedia
AdweekMedia is the premier information source for agency, marketing and media industry news and analysis, providing an integrated product portfolio led by trusted brands Adweek, Brandweek and Mediaweek. Industry professionals in all stages of their careers turn to AdweekMedia’s digital and print properties as well as leading executive conferences and events for informative and inspiring content to help them better serve their customers, build their network and advance their market knowledge.
