Business-to-Business
Any business-to-business campaign.
Gold
Campaign name: IBM Middleware is Everywhere Industries Campaign
Advertiser/Brand: IBM Software Group
Agency: OgilvyOne
view creative | 1 | 2 | 3 |
Silver
Campaign name: Microsoft Windows Anti-Spyware
Advertiser/Brand: Microsoft
Agency: MRM PARTNERS
view creative | 1 |
Bronze
Campaign name: Momentum/New You (Phase 1 and 2 or same effort)
Advertiser/Brand: Barclays Global Investors
Agency: Euro RSCG SF and Media Contacts SF
Finalist
Campaign name: Help Desk
Advertiser/Brand: IBM
Core Categories
Achievement Awards
Emerging Tactics and Integration Strategies
Special Campaign Categories
