Speakers
Keynote Presenters:
Jeff Zucker
Zucker reports to Bob Wright, NBC Universal's Chairman and CEO.
Previous to his most recent appointment, Zucker had served as President of the NBC Universal Television Group since May 2004. His responsibilities included all programming across the company's extensive television properties, with the exception of NBC Sports and Olympics. He also oversaw the company's entertainment, news and cable properties, as well as the company's television studio, first-run syndication and global distribution efforts, which he continues to do. Since assuming the presidency of the television group, Zucker has overseen a period of strong performance by the group's networks, with NBC remaining #1 in late night, morning news, evening news and Sunday morning public affairs; the NBC primetime lineup introducing such critical and commercial successes as "My Name is Earl," "The Office," "Medium" and "The Biggest Loser"; and USA Network, SCI FI Channel and Bravo maintaining their leadership in the delivery of original cable programming with such top-rated and critically praised series as "Monk," "The 4400" and "The Dead Zone" on USA, "Battlestar Galactica," "Stargate Atlantis" and "Stargate SG-1" on SCI FI and "Project Runway" and "Being Bobby Brown" on Bravo. Earlier, Zucker held the position of President of the NBC Entertainment, News & Cable Group starting in December 2003. Before that, he served as President of NBC Entertainment since December 2000, during which time he oversaw the network's entire entertainment schedule. During his four years directly supervising the NBC entertainment lineup, the network's primetime schedule finished #1 in the key adult 18-49 demographic all four seasons. NBC was also #1 in key demographics in every major daypart for three of those seasons, a feat no other network has achieved even once.
Zucker put his mark on the network with such successes as "Las Vegas," "Law & Order: Criminal Intent," "Scrubs," "Fear Factor," "Crossing Jordan" and "The Apprentice." He originated the idea of super-sizing NBC's comedies and revitalized the network's summer programming with original fare that has paved the way to year-round programming. Also on Zucker's watch, Bravo generated dramatic ratings gains and Telemundo revitalized its primetime lineup and began to show significant growth. Before joining NBC Entertainment, Zucker served as executive producer of NBC News' "Today" since September 1994 and from 1992 to 1993. Under his leadership, "Today" was the nation's most-watched morning news program, with viewership during the 2000-01 season reaching the highest point in the show's history.
Zucker has also served as executive producer of NBC's coverage of several major events of the last decade, including the "Decision 2000" election night broadcast, the 1993 and 1997 presidential inaugurations, and the Persian Gulf War. Zucker's other positions with NBC News include executive producer of the NBC newsmagazine "Now with Tom Brokaw and Katie Couric." He first served as executive producer of "Today" from January 1992 to May 1993. He was appointed at age 26, which made him the youngest executive producer in the history of the program. He also served as executive producer of "NBC Nightly News with Tom Brokaw" from February 8 through March 19, 1993. Zucker joined NBC News as a field producer for "Today" in January 1989. In April 1990, he became Katie Couric's producer when she was named the show's national correspondent. He first joined NBC in 1986 as a researcher for NBC Sports' coverage of the 1988 Summer Olympic Games in Seoul, South Korea.
Charlie Rose
Charlie Rose is unique. The round oak table, perhaps the most recognized table on television, and the black backdrop provides an intimate atmosphere for showcasing smart conversation. Journalist Morley Safer, of CBS' 60 Minutes, calls the program "the last refuge of intelligent conversation on television."
"Charlie Rose brings a Southern civility to the most intelligent tete-a-tetes on TV...his table has become an island where savvy channel-surfers put ashore each weeknight...an essential gloss on the media, politics, sports and culture." (Esquire)
Guests on the show include major international political figures and a mixture of renowned personalities from literature, theatre, film, dance, fashion, sports, science, medicine, and business. Guests have ranged from international statesmen Nelson Mandela and Mikhail Gorbachev to Nobel laureates Toni Morrison, Seamus Heaney to leaders in business like Bill Gates and Andy Grove. In the artistic arena, Rose's guests range from actors Tom Hanks and Julia Roberts to musicians Bruce Springsteen and Yo-Yo Ma. His program serves as a window on cultural areas rarely seen on TV like architecture, painting, photography and classical music. "Cheers - and a dozen red long-stems to Charlie Rose?His varied guests?and disarming interview style frequently make for fascinating viewing." (TV Guide)
Charlie Rose Special Edition presents hour-long profiles on such prominent entertainers as Meryl Streep and Garth Brooks, as well as weeklong specials on the cutting edge of science like the Human Genome Project.
Drawn from major exhibits at distinguished museums, his series called Great Masters takes an in-depth look at an artist's biography, as well as the artist's visual presentations of their art. All specials are produced by Charlierose.com, Inc. which also presents other programs in multi-media formats.
Rose is also a correspondent for 60 Minutes II, the CBS news magazine program seen on the CBS television network Wednesdays at 9 PM. He is known for his major profiles on Bill Gates, and President Clinton at the end of the Millennium, Hollywood stars such as Warren Beatty, Jodie Foster, and Madonna, interesting sports figures like Pete Sampras and George Steinbrenner, and cutting-edge subjects like Lou Gehrig's disease, suicide, and gene therapy.
Charlie Rose was born in Henderson, North Carolina and graduated from Duke University with an AB in history and a JD from the school of Law. He is also a member of the Council on Foreign Relations and has received honorary doctorates of law from C.W. Post College and the University of North Carolina at Pembroke. He is the recipient of the George Peabody Broadcasting Award, the Emmy Award and The CableACE Award. This year he accepted the Futrell Award, an award given to Duke University alumni who have demonstrated excellence in communications. The Charlotte World Affairs Council also honored him as the world citizen for the year 2000.
He is a popular speaker on a wide variety of subjects at college campuses around the country and is a frequent moderator of technology conferences in the United States.
More praise for Charlie Rose
The best late-night talk show...Rose has presence, is warm, engaging, and the cameras love him. The crème de la crème in the late-night world of television discourse.
New York Newsday
A well-produced hour that can move onto a late-breaking subject.
The New York Times
Those who like tabloid journalism and celebrity gabfests will always have plenty of television junk food to gorge on. Those who don't have had a problem - at least until now. Charlie Rose is the most intelligent talk show on television.
Women's Wear Daily
I am convinced Charlie could draw a fascinating interview from a stone.
Liz Smith
Rarely on television can you find intelligent, sustained conversation between grown-ups about subjects that are genuinely interesting. Charlie Rose is an exception.
Gannett News Service
Imagine Sheriff Andy Taylor in black tie, chatting with newsmakers and celebs. [Rose] combines big-city polish with down-home hospitality to make a captivating host.
Associated Press
With Rose, there are no boundaries, other than the extent of his own craving for information, education and stimulation.
Daily Variety
Harvey Weinstein
The Weinstein Company and Dimension Films have released the sexy psychological thriller "Derailed," starring Jennifer Aniston and Clive Owen; "Transamerica," starring Golden Globe winner Felicity Huffman; "Mrs. Henderson Presents," starring Academy Award winner Judi Dench and Bob Hoskins; "Wolf Creek," the terrifying Australian horror film; "The Matador," starring Pierce Brosnan; "Hoodwinked," a tremendously successful CGI animated family film; "Lucky Number Slevin," starring Bruce Willis, Josh Hartnett, Lucy Liu, and Academy Award winners Morgan Freeman, and Sir Ben Kinglsey, and "Scary Movie 4," the record breaking latest installment in the hugely successful and hilarious horror-parody series.
Upcoming releases include; "Clerks II," a new film from Kevin Smith; "Pulse," a remake of a Japanese horror film starring Kristen Bell and Ian Somerhalder; "Breaking & Entering," written and directed by Anthony Minghella and starring Jude Law, Juliette Binoche, Robin Wright Penn and Vera Farmiga; "Factory Girl," starring Sienna Miller, Guy Pierce, and Hayden Christensen, "Bobby," the highly anticipated film from Emilio Estevez that stars an incredible ensemble cast including Demi Moore, Sharon Stone, William H. Macy and Anthony Hopkins, "Sin City 2," the second installment in the franchise based on the electrifying graphic novels from Frank Miller, which will be co-directed by Robert Rodriguez and Miller; "Killshot," a film from Academy Award winning director John Madden starring Diane Lane, Mickey Rourke, and Rosario Dawson; "School for Scoundrels," directed by Todd Phillips and starring Billy Bob Thornton and Jon Heder; and "Grind House," a groundbreaking film that will unite two of the world's most legendary filmmakers Quentin Tarantino and Robert Rodriguez.
Harvey Weinstein founded Miramax Films in 1979 with his brother Bob, naming the company after their parents, Miriam and Max, who introduced them to a love of cinema. They established Miramax on the principal that the company could take European films and films with difficult subject matter and market them in an innovative way. Willing to take risks, the Weinsteins utilized specialized marketing and distribution strategies, individually tailoring each film's release to suit its particular strengths. Their inventive technique is responsible for many artistic success stories.
Under Harvey and Bob's leadership, Miramax Films released some of the most critically acclaimed and commercially successful independent feature films, including sixteen Best Picture nominations over a span of fifteen years: The Aviator, Finding Neverland, Chicago, Gangs of New York, In the Bedroom, Chocolat, The Cider House Rules, Shakespeare In Love, Life Is Beautiful (La Vita É Bella), Good Will Hunting, The English Patient, Il Postino (The Postman), Pulp Fiction, The Piano, The Crying Game, and My Left Foot, as well as a Best Picture nomination for The Hours, which was a co-production. The outstanding quality of Miramax's films under the Weinsteins leadership was represented in the company's success in the annual Academy Awards race. Under the Weinsteins, Miramax received 249 Academy Award nominations and won 60 Academy Awards.
Under the Weinsteins tenure, Miramax's commitment to cinema from around the world was evident in its history of releases. Miramax received 24 Best Foreign Language Film nominations over the a span of 17 years. Some of the nominated films, among other foreign releases, include: The Chorus (France), The Barbarian Invasions (Canada), Twin Sisters, Hero (China), Amelie (France) Taste of Others (France), Everybody Famous (Belgium), Life is Beautiful (Italy), Children of Heaven (Iran), Four Day
Paul Dioguardi
Christopher Payne
Payne rejoined Microsoft in 2001 after spending three years with Amazon.com, where he led the building of a number of groups within Amazon that focused on video, electronics, software and wireless. Before his stint at Amazon.com, Payne worked for eight years at Microsoft marketing four versions of Microsoft® Access.
Payne earned a bachelor of arts degree in history from Dartmouth College in 1990. Originally from Kentucky, he lives in Seattle with his wife and two children.
Microsoft and MSN are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.
The names of actual companies and products mentioned herein may be the trademarks of their respective owners.
Additional Speakers:
David Adelman
By focusing on creativity, measurement, and best-in-class agencies, David's team has led a tenfold increase in J&J's digital advertising activity since joining the company in 2002. David speaks frequently at the ANA, iMedia and major industry events on the subjects of emerging media and marketing accountability. In 2003, David's work on the Primetime Special, "The View: His and Her Body Test" was nominated for an Emmy award for "outstanding achievement in interactive television programming." In March 2005, David was named as one of "Media" magazine's 100 people they would most like to have lunch with.
Before Joining Johnson & Johnon, David led MediaEdge's emerging media practice, where he launched some of the industry's first interactive television advertising trials for Sears, Glaxo Smithkline and TD Waterhouse.
Omar A. Albertelli
Senior Manager, Consumer Promotions, Events, and Sponsorships, North America, Mobile Devices Division
Motorola, Inc.
Prior to joining Motorola in 1997, Mr. Albertelli was Operations and Sales Manager for AllState Cellular and a consultant to US West Cellular, both in San Diego.
He holds an MBA from National University and a BA from the University of Calgary.
Robert Ames
Tim Armstrong
Tim joined Google from Snowball.com as that company's vice president of Sales and Strategic Partnerships. Prior to his role at Snowball.com, Tim served as director of Integrated Sales & Marketing at Starwave's and Disney's ABC/ESPN Internet Ventures working across the companies Internet, TV, radio, and print properties. He started his career by co-founding and running a newspaper based in Boston, MA, before joining IDG to launch their first consumer Internet magazine, I-Way.
Tim has been named one of the top "100 People to Know" for global media by Media Magazine and was awarded a Media Maven Award by Advertising Age in 2004. He sits on the boards of the Interactive Advertising Bureau (IAB), KnowledgeStorm Inc., and the Ad Council. Tim is a graduate of Connecticut College with a double major in Economics and Sociology.
Simon Assaad
Mr. Assaad, in conjunction with co-CEO, David Carson spearheaded the rapid growth of Heavy, creating programming and distribution through broadband, mobile, cable & television, DVD and personal devices including Sony?s Playstation Portable and Apple?s Video iPod.
Mr. Assaad frequently presents Heavy?s vision for a media and entertainment company in the digital age, speaking at international forums and in the United States. Mr. Assaad is quoted as an expert in the broadband space in leading periodicals including the Wall Street Journal, The New York Times, The International Herald Tribune and The South China Morning Post.
Mr. Assaad moved from his native Australia in 1993, and lives with his wife Amy in New York City.
Lars Bastholm
Rob Bennett
Brandon Berger
Prior to joining OgilvyInteractive, Brandon was the director of marketing for WideRay Corp, a wireless technology company he co-founded in 2000. In addition to WideRay, Brandon has been a consulting resource for entertainment, technology, gaming and mobile marketing companies on leveraging gaming, wireless, and emerging platforms for extending a brand message into an individual's personal environment.
Brandon is a member of Ogilvy's Global Telco Task Force and Tribe 25, the youth marketing practice, and is currently leading efforts for all gaming and wireless programs at Ogilvy. He is a charter member of the National Academy of Television Arts and Sciences Gaming Committee, a member of the IAB Gaming Committee, and on the Standards Board of the Mobile Marketing Association. He volunteers with the Taproot Foundation, and is an active participant with the World Wildlife Fund.
Brandon has a B.A. in economics from Tufts University and has won multiple awards in advertising, such as the Clio, the Cannes Lion, the Addy, and an Effie.
Mary Bermel
She has spoken at a number of industry events on the topics of consumer control, metrics, search and online creative.
Prior to HP, Mary was Director of Interactive Marketing for Digital where she launched Digital's first foray into online advertising. She started her career at IBM in sales and marketing working on the gamut of technology offerings from PCs to mainframes.
Prior to joining SMG, Hank was the Director of Strategic Resources for D'Arcy Communications, a former subsidiary of Publicis. In that capacity, Hank was responsible for Corporate Research Initiatives and the development of strategic tools for the Agency.
Hank was invited to join SMG in 1998 to enhance the company?s consumer research capabilities. He was appointed to his present position in 2001, where he is charged with designing consumer research techniques and executing consumer research to enhance target audience understanding. Hank has worked with many clients on major research and strategic issues, including companies such as P&G and Coca-Cola.
Hank is a Past President of the New York Chapter of the American Marketing Association and currently serves on the Advisory Board of the organization's Effies Committee. (The Effies is the premier advertising award focusing on in-market effectiveness.)
Hank earned a Ph.D. and M.S. from Carnegie-Mellon University and a B.S. from the City College of New York. He lives in Pine Brook, New Jersey with his wife, Ruth and has a daughter, Diane and a son, Michael, both of whom are, happily, off the family payroll.
Bhat has spent his career building and marketing innovative new products and businesses in the consumer software, Internet services and packaged goods industries. Bhat was the first product manager of Quicken.com and grew it to the number one finance site before leaving to start his own business, which was subsequently sold to Intuit. Bhat then managed Adobe's consumer digital imaging and video business, developing and launching marketing-leading consumer imaging and video Photoshop products.
Bhat earned a master's degree in business administration from Georgetown University, and a bachelor's degree in political science from the University of Michigan.
Manish Bhatia
Prior to this, Mr. Bhatia was the Executive Vice President of Global Operations and U.S. Sales for Nielsen//NetRatings. Before that, Mr. Bhatia was the Senior Vice President of Product Marketing and Business Development for Nielsen//NetRatings.
At NetRatings, Mr. Bhatia managed the growth of the company's global product portfolio and more recently the sales and client service activities for the US market.
Prior to joining NetRatings, Mr. Bhatia worked at Nielsen Media Research where he was responsible for the development and launch of Internet audience measurement services and doing pioneering research on Internet/TV convergence.
Mr. Bhatia is considered an early pioneer of Internet media research and was named a "Digital Media Master" by Advertising Age.
Mr. Bhatia holds an MBA with an emphasis in Computer Information Systems from Baruch College, CUNY and a Masters in Economics from Panjab University in Chandigarh, India.
Debra Bluman
Prior to Zingy?s acquisition of Vindigo, Bluman was Director of Advertising Operations for Vindigo and is accountable for the company's continual increase in advertising revenue and brand campaign renewals.
Bluman has been an innovator in emerging media since the beginning of her career in 1996 with the online media team at OgilvyOne Worldwide. In this role she created and executed on strategic and innovative online media programs. Subsequently, Bluman spent three years as Director of Client Services at About.com, a leading online web portal, where she managed more than 30 clients.
Bluman earned a Bachelor of Arts in Communication Arts from the University of Wisconsin?Madison.
Lynn Bolger
Ms. Bolger is a recognized leader and policy maker in the interactive marketing industry, with more than 20 years of experience, unending enthusiasm for technology, and expert knowledge of the research methods that are so important in an ever-changing marketing environment.
Prior to joining comScore Ms. Bolger was founder, managing director and CEO of FastBridge, a subsidiary of Initiative Media and a member of the Interpublic Group of Companies. Previously, Ms. Bolger was Senior Vice President and Director of Web Media at APL Digital, where she headed a cross-disciplinary team that crafted innovative online advertising strategies and negotiated breakthrough deals for clients such as Compaq and UPS. In addition, Ms. Bolger managed the development and implementation of research and database systems designed to deliver and optimize interactive marketing programs.
Ms. Bolger also worked as the Director of Marketing Services during the early days of Softbank Interactive Marketing, the media sales organization that first handled online ad sales for Yahoo!, Netscape, ZDNet and others. She got her start in new media in 1992 while working at True North's TN Media, where she helped establish the agency's first interactive capability.
Ms. Bolger has held past positions on the steering committees of both Future of Advertising Stakeholders (FAST) and the Interactive Advertising Bureau (IAB). In addition, she has chaired the Interactive Marketing and Technologies Committee of the AAAA. She currently serves on various industry committees, and speaks frequently at industry events.
Lynn received a Bachelor's Degree from Ohio Wesleyan University with a major in Zoology. She lives in Princeton Junction, New Jersey with her husband and two children.
Shelby Bonnie
During CNET Networks' early years, when its business plan was ignored by venture capital firms, Shelby?at the time serving as chief financial officer and chief operating officer?helped raise the money that kept the company afloat by turning to friends, family (including his then 91-year-old grandfather), and key benefactor Paul Allen. As CEO and vice chairman through the Internet's hypergrowth stage in the late '90s, and later as chairman and CEO during the Internet slump from 2001 through 2003, Shelby held firm to his vision for online media, keeping the company focused on building for the future while many other Internet media companies faltered or tried to follow the latest fad.
Under Shelby's direction, CNET Networks has continually played a leading role in the advancement of online advertising, pioneering multiple technological and creative developments that have helped to shape the industry. In 2000, when many people were discounting the value of Internet advertising, Shelby personally led CNET Networks' development of larger advertising units, which were quickly adopted as industry standards. A leading proponent and evangelist for interactive marketing, Shelby was chairman of the Interactive Advertising Bureau from 2001 to 2004 and continues his influential role there as the bureau's chairman emeritus and a member of the executive committee.
From 1990 to 1993, prior to cofounding CNET Networks, Shelby was a managing director at Tiger Management. Before that, he worked at Morgan Stanley & Co. In 2004, he won a Harvard Business School award for his overall contribution to the school. He also serves as a trustee of Fine Arts Museums of San Francisco and is on the board of Environmental Defense, a national environmental group known as a leading innovator of environmental policy.
Shelby earned a BS in Commerce from the University of Virginia in 1986 and an MBA from Harvard University in 1990. A Louisville, Kentucky native who grew up on a horse farm and still enjoys horses and riding, Shelby now lives in the San Francisco Bay Area with his wife and three children. He has a passion for environmental issues and land conservation. Naturally, he also loves the latest and greatest digital products and can be found experimenting with the newest tech gear in his spare time.
Joanne K. Bradford
Corporate Vice President, Global Sales and Marketing; Chief Media Revenue Officer
Microsoft Corp
In addition to leading Microsoft's ongoing efforts to build strong relationships with advertisers, Bradford focuses on closely aligning the company's ad sales and trade marketing work worldwide to achieve better client results. Her main objectives include expanding the global scale of Microsoft ad offerings, enhancing service levels and client satisfaction, increasing global ad sales and other key business performance indicators, and cultivating a more customer-focused environment for the organization. Bradford also serves on the board of directors of MSNBC, a joint venture of Microsoft and NBC News that delivers 24-hour news, sports, entertainment and other programming via the Internet and cable TV.
Previously, Bradford served as vice president of sales and chief media revenue officer for the MSN network of Internet services at Microsoft. In this role, she led the development of innovative advertising partner programs and spearheaded the industrywide effort to establish standardized measurements of online viewership.
Before joining Microsoft in 2001, Bradford was vice president and director of North American advertising sales at BusinessWeek magazine. There, she developed and implemented a major enterprise sales effort that integrated all aspects of the magazine, including print, online, television, conferences and partner programs. Before that, Bradford held several positions within The McGraw-Hill Companies, including technology marketing manager at BusinessWeek and district manager at Engineering News-Record.
Bradford has received several honors and accolades during her career. Most recently, in recognition of her leadership efforts in the online advertising arena, she was named as one of BusinessWeek's Media Up-and-Comers. In 2003, Advertising Age selected Bradford as one of its Women to Watch. She has also received the Chairman's Award, an internal Microsoft honor bestowed on exceptional employees. During Bradford's tenure at BusinessWeek, she was the recipient of a McGraw-Hill Excellence in Management award for 2000. Bradford also serves on the board of directors of the Interactive Advertising Bureau.
Bradford graduated from San Diego State University with a degree in journalism and advertising. She lives in the San Francisco area with her husband and two daughters.
Microsoft, MSN and Xbox are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.
The names of actual companies and products mentioned herein may be the trademarks of their respective owners.
Mr. Briggs was named one of the dozen 'Best and Brightest' in Media and Technology by AdWeek, and one of the people to 'watch and learn from' according to Brand Week, and has been honored with the Atticus Award for his work in Direct Marketing, the Tenagra Award for outstanding contribution to branding and the Fernanda Monti award for his work in CRM. Mr. Briggs has also won international research awards for his work in understanding website effectiveness and online advertising. Most recently, his work in understanding the effects of advertising in television, magazine and online was nominated for the prestigious John and Mary Goodyear award for best international research. Mr. Briggs has consulted in over twenty countries, and worldwide his research has been translated into a half dozen languages and taught at leading universities around the world.
As a Managing Partner at Marketing Evolution, where he leads with the mantra "Test, Learn, Evolve."
Ivy R. Brown
During her nine years with Johnson & Johnson, Ms. Brown has been involved in driving business results on brands such as Children's Tylenol®, Benecol®, and Viactiv®.
Additionally, she has led the development and execution of co-marketing initiatives with the SPLENDA® Brand and Pepsi-Cola, Coca-Cola, Kraft and Nestle. Two of those initiatives earned her Johnson & Johnson Standards of Leadership Awards.
Ms. Brown joined Johnson & Johnson after earning her MBA from the Wharton School of Business at the University of Pennsylvania. She holds a B.A. from Washington University in St. Louis, Missouri.
James Cannella
Sarah Chubb
Previously, since 1996, Ms. Chubb was director of CondéNet. She has led its expansion to the current roster of four destination sites, including Epicurious.com, Concierge.com, STYLE.COM, and MEN.STYLE.COM. CondéNet also produces the magazine companion sites for the Conde Nast Magazines, including newyorker.com, self.com, and vanityfair.com. Under Ms. Chubb's direction, CondéNet sites have built substantial audiences and gained strong advertiser support. The sites have also won numerous industry awards, including, in 2005, the ASME award for General Excellence Online for STYLE.COM.
In addition, Ms. Chubb has successfully steered CondéNet's sites through numerous technological innovations and other enhancements, including the introduction of e-commerce, video and mobile features on the sites, as well as the implementation of other new technologies to maintain the sites' positions on the Internet vanguard. She was also responsible for the development of "Epicurious" the first television program to be spawned from the Web. "Epicurious" is now in its eighth season on the Travel Channel.
Ms. Chubb is also an industry advocate and pioneer. Under her leadership, CondéNet became a founding member of the Online Publishers Association (OPA) in June 2001. In addition to serving as CondéNet's representative to OPA, Ms. Chubb was elected and served as the organization's first secretary.
Ms. Chubb has been involved in new and traditional media for more than 21 years. Prior to taking the helm at CondéNet, Ms. Chubb was associate publisher of Condé Nast's Allure and was the magazine's advertising director from 1993 to 1995. Before that, she was advertising manager of Vogue from 1991 to 1993. A member of the team that launched New York Woman, Ms. Chubb held the position of group advertising director. She was also involved in the launch of the U.S. edition of Elle, where she served as an account executive from 1984 to 1986.
Ms. Chubb holds a B.A. degree in English and American Literature and Language from Harvard University. She lives in Manhattan with her husband and two children.
Greg Coleman
Prior to joining Yahoo!, Coleman was senior vice president of publicly-held Reader's Digest Association and president of U.S. Magazine Publishing. He was responsible for the company's stable of magazine properties, including Reader's Digest, the largest magazine in the United States and in the world. In this role, he oversaw all advertising, circulation, production, customer service, and financial initiatives for the magazine division.
Before becoming the president of U.S. Magazines, Coleman served as vice president and worldwide publisher of Reader's Digest, directing overall business for the 48 editions of Reader's Digest published in 19 languages. Prior to that, he lead U.S.-based Reader's Digest to four straight years of record advertising revenues and profitability through several ambitious programs. Before joining Reader's Digest, Coleman was founding publisher of Memories magazine at Diamandis Communications. Previously, at CBS, Inc., he spent 10 years leading advertising efforts for Woman's Day as vice president and national sales manager.
Coleman holds a B.S. degree in business administration from Georgetown University and attended the M.B.A. program at New York University.
Brad Davis
Davis has more than 20 years of experience in advertising sales. Prior to joining Disney Online, he served as director of sales at Comcast Spotlight, Washington, DC.
Before joining Comcast, he spent nearly a decade in online advertising with AOL, holding numerous management positions including vice president, sales and product training and vice president, local sales and marketing development. There, he supported key units such as Digital City, AOL Local including Mapquest and Moviefone, and AOL's Interactive Marketing.
Davis previously held positions in Cable and local broadcast TV.
He is an active member of the advertising community, with involvement in industry organizations including iMedia and IAB.
Mitchell Davis
Mitch has 12 years of integrated agency experience at APM Consulting and Maine Marketing. He received a Bachelor of Commerce Degree in marketing from the University of New South Wales, Australia.
Nick Desai
For Juice, Nick has led strategy, sales, and business development securing customers and partners including Conde Nast, Cellular South, MidWest Wireless, FHM Magazine, Gillette, AOL, Glamour Magazine, Epicurious.com, Sony and many others.
Nick has also led product invention of JuiceCaster - Juice's groundbreaking and award winning application enabling users to do rich media social networking on their mobile phone. Nick led the definition and realization of the JuiceCaster vision and cu its business development with leading wireless operators around the world.
In addition to JuiceCaster, Nick invented Juice's innovative mobile products, including MobileBday.com - a free SMS based birthday reminder service, the award-winning Epi-To-Go mobile grocery list application and many others.
Nick is a proven serial technology, Internet and wireless industry entrepreneur and has been a thought leader in the evolution of mobile data services since their inception.
Prior to Juice Wireless, Nick was a consultant to leading mobile data companies including Sennari (which build Jamdat's hugely successful bowling game), Vibe Magazine, British Telecom and various others.
In 2002, Nick co-founded Lemko Corporation (www.lemko.com), a market leader in IP based cellular infrastructure solutions. For Lemko, Nick led business development with top-tier carriers, including Cingular, Reliance, Sprint PCS and Bharti Telecom.
Prior to Lemko, in 1998, Nick was Founder and CEO of Zkey.com - a multi-award winning market leader and early trailblazer in consumer mobile applications. Zkey was the first mobile address book and email WAP site available in the US, launching in 1999. Amongst many other awards and accolades, Zkey was named PC Magazine's Editor's Choice and Top 100 sites on the internet two years in a row.
Nick is a frequent invited industry and author. He has been an invited speaker at venues ranging from the IAB MIXX Conference to CTIA to the Under the Radar Technology Event to the Harvard Business School and many others. From 2001 to 2004, Nick wrote a regular column called the CEO Diary for California CEO Magazine.
Nick holds an MS in Electrical Engineering from UCLA and a BS in Electrical and Computer Engineering from UC Irvine. He resides in Redondo Beach, California and enjoys cooking, surfing and playing with his incredibly cute nephew in his rare free time.
Jerri DeVard
Prior to her current position, DeVard was senior vice president - Brand Management and Marketing Communications for Verizon, a position she held since January 2003. DeVard was responsible for leading all corporate initiatives to build and strengthen the Verizon brand worldwide. She also managed advertising, media planning and buying, and direct mail response for the company?s Domestic Telecom group.
Prior to joining Verizon, DeVard was chief marketing officer at Citigroup, responsible for the e-Consumer line of business. She also held other positions of responsibility for customer acquisition and new business development.
Before joining Citigroup, she was vice president of marketing for color cosmetics at Revlon, vice president of marketing for Harrah?s Entertainment in New Orleans, and held several brand management positions at the Pillsbury Company in Minneapolis.
DeVard is member of the board of directors of Tommy Hilfiger Corp. She also serves on the Pepsi African-American Advisory Board. DeVard serves on the board of directors of the Association of National Advertisers (ANA) and the Executive Committee for the American Advertising Federation Board (AAF). She is also a board member of Executive Leadership Council. She is a member of the Board of Trustees of Spelman College.
DeVard was named as one of Black Enterprise magazine?s "75 Most Powerful African-Americans in Corporate America" in February 2005.
She earned a bachelor?s degree in economics at Spelman College and a master?s of business administration in marketing from Clark Atlanta University Graduate School of Management.
Chris DiCosmo
Chris graduated from American University in Washington, DC with a Masters in Business Administration. He attended Widener University as an undergraduate majoring in International Business with a minor in Management Information Systems.
Eric Eller
Prior to joining Advertising.com, Eric was a principal consultant with Syscom, Inc., where he was responsible for the development and implementation of automated workflow and document management solutions for clients such as Citigroup, First Union and Royal Bank of Canada.
Eric received his BS and MS degrees in mechanical engineering from The Johns Hopkins University.
Lydia Estrada
A founding member of the Ignited Minds team, Estrada is an invaluable component of a senior management group that works collectively to grow agency billings, manage growth, and adhere to the best practices in the advertising industry.
Lydia has been in the advertising industry on both the agency and client side for 13 years, two of which were spent as in-house media counsel at Activision before joining Ignited Minds. She has 10 years of online media experience designing interactive marketing strategies and integrated media and creative campaigns, which have resulted in high brand recall, awareness and direct response ROI.
Prior to her work at Activision, Lydia's tenure at Sach's Finley & Company allowed her to launch successful media campaigns for notable toy products, such as Bandai's Power Rangers and Playmates' Teenage Mutant Ninja Turtles.
Lydia received her Bachelor of Arts in Political Science and International Relations from the University of California, Santa Barbara.
Estrada is an accomplished keynote speaker, panel member and published author including:
- "Six Principles of Effective Online Advertising" which was presented to iMedia Summit May 2005
- "Rich Media Panel" at OMMA West, June 2005
- How to Get Noticed Online, IMEDIA.COM, September 19, 2005.
- CNET Annual Sales Meeting, Panel Discussion "Where is media going in the next three years and what are the changing dynamics that are defining new media?", February 7th, 2006.
- Games Marketing Conference, Panel Discussion "Spending your dollars wisely: Print vs. Online vs. TV", March 9th, 2006
- "Rich Media Primer", IMEDIA.com, May 29th, 2006
- Corporate Podcasting Summit, Panel Discussion, "Ad Spend: Where are your dollars best spent?", June 21-22, 2006 San Francisco, USA
Alan Feldenkris
Most recently, Alan served as Vice President of Interactive Marketing for AOL where he was responsible for managing key strategic partnerships with such major brands as Philips, Gateway and BarnesandNoble.com. Alan also managed marketplace development and partnerships for AOL's Shopping channel, one of the busiest online commerce destinations. As a seasoned leader in e-retailing and e-commerce, Alan has been actively involved, and has appeared at as a speaker at the national e-Retailing conferences.
Alan has also worked for leading national advertising agencies in account leadership roles, consistently winning highest praise from clients for his trustworthiness, dedication and understanding of their business needs.
Joe Fiveash
Fiveash joined weather.com in December 1999 and most recently served as senior vice president of product and business development. Previously Fiveash created and ran CarScene, Inc., an online specialty car auction site financed by Landmark Communications, parent company of The Weather Channel®. Prior to that he was a New Ventures Director at Landmark, and held several sales, marketing and product development positions at InfiNet, a joint venture between Landmark, Knight-Ridder and Gannett Company. He spent the early part of his career as a corporate attorney.
Fiveash received his MBA and JD from the University of Virginia in 1989 and his bachelor?s degree from Princeton University in 1984.
Before joining IAC Search & Media, Gardi was president of Teoma Technologies and a managing director for Hawk Holdings, a venture capital, investment and operating company. Prior to that position, Mr. Gardi was executive vice president of operations and strategy for e-Exchange, a business-to-business trading company.
A native of South Africa, Gardi holds an AB degree and an MBA degree from Harvard University.
Adam Gerber
Having begun his career in the media planning field, Adam quickly recognized the impact digital technology would have on the media business. He joined America Online in 1996 as one of the first members of AOL's advertising services group, and spent a year at the company's Dulles headquarters. After returning to the agency world in 1997, helped to build two of today's most progressive agency digital capabilities with leadership positions at MediaEdge:cia (1999-2003) and Mediavest (2003-2005).
In late 2005, Adam joined the management team of Brightcove, one of today's leading internet video solutions companies. As VP, ad products and strategy with Brightcove, the company quickly built market-leading ad solutions, and attracted a host of top-tier media companies as clients, including Dow Jones, MTVN, Hearst, Fox Entertainment, Meredith, and Time Inc. After leaving his full-time role in July, Adam continues in an advisory role with Brightcove.
In 2002, Adam was recognized by Mediaweek as a Media All-Star, and he serves on a number of industry advisory groups and standards committees. Currently, he co-cahirs the IAB's Digital Video committee. A 1990 graduate of Boston University with degrees in both Journalism and International Relations, Adam lives in Manhattan with his wife Sarah and son Maxwell.
Melinda Gipson
Neil Greer
At the age of 24, Neil founded an interactive agency named VCC which he rapidly grew to one of San Diego's leading interactive agencies. He developed a blue chip client base including American Online (Digital Cities), Tribune (Signonsandiego.com), Costco Auto, Hewlett Packard, Hyatt Hotels, San Diego Convention and Visitors Bureau, The Advertising Club and several other local and national accounts.
His agency built some of the first hosted advertising solutions for local and national online newspapers; primarily for managing and serving online ads for automotive and real estate with tie-ins into the MLS, ADP and Reynolds and Reynolds mainframe systems.
While operating the interactive agency, Neil invented a system that automated lead flow from any web based lead capture system into any relational database or CRM system. The invention was eventually spun out into a venture capital firm called V2Commerce. V2 became one of the first hosted CRM companies for small business advertisers.
Under Mr. Greer's direction, Impact Engine has experienced exponential growth, launched 2 products and recently obtained the company's first round of outside financing. This recent accomplishment enables Mr. Greer to further the mission that he shares with all members of the Impact Engine team; advancing advertisers and empowering communicators through hosted advertising solutions.
Mr. Greer holds a Master's degree in Entrepreneurship from San Diego State University and an Undergraduate degree in Finance and Marketing from the University of San Diego. He is also a member of the Young Entrepreneurs Organization (YEO). Prior to his entrepreneurial career, he worked for Electronic Data Systems (EDS) and Metlife.
He has appeared on NBC and CNNfn.com as an expert voice in technology ventures and raising venture capital. He also speaks regularly at the Entrepreneurial Management Center at SDSU in San Diego, California.
Jack Haber
Mr. Haber had been Vice President, General Manager of U.S. Oral Care where he led the U.S. launch of Colgate Total toothpaste and led Colgate's business to market leadership for the first time in over 35 years.
Mr. Haber joined Colgate-Palmolive in 1981 in the Corporate New Ventures and Acquisitions Group where he was responsible for the development of new business opportunities for the Company. He then progressed through increasingly responsible Marketing positions in the US and in Europe and in Global Marketing, where he led the development and worldwide launch of Colgate Total toothpaste.
Mr. Haber was chosen as Brandweek Marketer of the Year in 1998, and was also selected as one of Advertising Age's top 100.
Caleb Hill
Prior to joining Viewpoint, Caleb was Manager of Rules, Standards, & Strategy for New Technology at MasterCard Corp., contributing to global payment strategies for online, mobile, chip, RFID, and biometric form factors. Caleb has been responsible for developing products for the Internet since 2000.
Caleb holds a B.A. and an M.A. in Spanish Language and Literature from the University of Utah and has studied economics, language, and literature in Spain, Costa Rica, and Venezuela.
David Hills
Prior to joining LookSmart, Dave served as President of Media Solutions for 24/7 Real Media, overseeing its domestic media, search and technology. Before 24/7 Real Media, Dave was Chief Operating Officer and President of Sales for About, Inc., which owned About.com and the pay-per-click service, Sprinks.
Previously, Dave held various media executive positions for subsidiaries of Cox Enterprises, including Vice President of Sales for Cox Interactive Media, which owns and operates a network of local content Web sites; Vice President and Director of Cox Interactive Sales, which operated an Internet advertising network; and Vice President for Telerep, a television advertising sales representation firm and a division of Cox Broadcasting.
Dave holds an M.S. in communications from Boston University and a B.A. in communications from Bethany College.
Seifer is a veteran of the new media advertising industry. Prior to joining CondéNet, she was Vice President of Sales at Vindigo where she oversaw the development of mobile marketing products and services, as well as managed relationships with leading advertisers and agencies.
She has also served as Vice President of Sales at Sixdegrees, a social networking Web site, where she was responsible for the worldwide sales operations. Earlier in her career, she served as the Global Accounts Manager at Wired Digital. In this position, she was one of the early Internet pioneers leading major consumer and business advertisers, such as IBM, Barnes & Noble and Sony, to use the Internet as an advertising medium.
Seifer started her career at Qwest Communications (formerly US West).
Seifer is currently on the board of the Mobile Marketing Association. She holds a Bachelor of Science degree from Arizona State University.
Kathy Kayse
"I couldn't think of a better person to lead our sales organization," said Mike Kelly, President of AOL Media Networks. "Kathy joined the AOL Media Networks team 18 months ago and has led the national advertising sales teams to record growth. She has a tremendous knowledge of the marketplace and an unshakable commitment to serving our clients. She has peerless relationships in the marketplace, a straightforward and effective management style, and an extensive track record of success. She has led some of the largest and most successful media sales organizations in the U.S. and will extend the success she has fostered in national sales to the entire AOL sales operation."
A 21 year veteran of Time Warner before joining AOL, Kayse was publisher of PEOPLE magazine where she managed all advertising sales and marketing operations. Ms. Kayse led her team to achieve record success in 2003, when the magazine ranked #1 in PIB advertising revenue, pages and share. During her tenure, she led the strategy team for the launch of STYLEWATCH, YOUR DIET and the PEOPLE Hollywood Dailies.
Ms. Kayse also served as publisher of MONEY magazine, America's leading personal finance magazine. Prior to that, she was publisher of FSB: Fortune Small Business magazine - a joint venture between American Express and Time Inc.
She began her career with Time Inc. in Chicago where she held two positions: Midwest Advertising Director for TIME magazine and National Advertising Director of TIME FOR KIDS. She joined the company as a sales trainee for TIME in 1983.
Kayse began her career in 1980 as a media planner in Chicago at Wells, Rich, Greene and later at J. Walter Thompson. A Chicago native, she graduated from the University of Illinois where she received her BS in Advertising. Currently residing in New York City, Kayse is a Member of the Board of the Advertising Women of New York (AWNY), IAB AdEx Governing Board, LAT34.com Board of Directors, and a member of Cosmetic Executive Women (CEW). She was honored by ADVERTISING AGE magazine as, "One of the Top Women to Watch in 2003."
Michael Kelly
Mike was previously President, Global Marketing at Time Warner, where he oversaw the company's Global Marketing group, which works with partners to develop and implement cross-platform marketing solutions that take full advantage of all of Time Warner's businesses.
Prior to joining Time Warner, Mike was the founder and CEO of American Town Network (ATN), an interactive media company that develops and manages hometown intranets in 90 communities in the Northeast. ATN has been referred to by Brandweek magazine as the most comprehensive community information resource in the U.S. Mike continues to serve on ATN's board of directors.
Before establishing ATN, Mike worked in Sales at the Chicago Tribune, until he began a 17-year career with Time Inc. In 1983, he joined Fortune magazine as a sales representative in Chicago. In 1984, he opened an office for Fortune in Atlanta and served as the magazine's Southeast sales manager. In 1987, he moved to New York as Fortune's New York manager.
In 1989, Mike joined the launch team of Entertainment Weekly magazine as Eastern sales director. In 1991, he was named vice president and advertising director at Entertainment Weekly and, in 1996, became the magazine's vice president and publisher.
In addition to his operating responsibilities, Mr. Kelly serves on the board of the American Advertising Federation as well as Professionals in Advertising PAC. He is a Chicago native and graduated from the University of Illinois.
L. Jasmine Kim
Previously, Jasmine was the Vice President of International Marketing and Sales Development at Yahoo!, where she led the company's global strategy and implementation across Yahoo!'s network of 24 international sites. Prior to Yahoo!, Jasmine has held various senior marketing roles at Scientific Learning, makers of the FastForWord language software, LVMH Louis Vuitton/Moet Hennessey, Unilever and Procter & Gamble.
Jasmine holds a M.B.A from the Anderson Graduate School of Management at the University of California, Los Angeles and B.A. from Wellesley College. Currently she is a director of the AMMA and serves as a board advisor of an early stage Internet venture. She is an expert on global marketing issues and has spoken at conferences around the world. She currently resides in San Francisco with her husband and two children.
Stephen Kim
Prior to joining MSN, Stephen was Chief Research Officer at Media Metrix, a provider of online audience panel measurement. During his six years with Media Metrix, Stephen was responsible for working with a wide range of clients in the publisher and advertising agency community to help those companies understand how to use online research to increase the effectiveness of their internet activities. More recently at Media Metrix, Stephen was also responsible for overall product development and strategy, focusing on the role of audience measurement in the rapidly changing online media marketplace. Before joining the online world, Stephen was an attorney with the law firm of Morrison & Foerster specializing in the regulation of new technologies and the use of statistics in complex litigation.
Stephen holds an M.A. in Communications Research from the Annenberg School at the University of Pennsylvania. At the Annenberg School, Stephen's graduate work focused on media effects research, particularly within the political and health education sectors. Stephen also holds a J.D. from the University of Pennsylvania Law School. At the Law School, Stephen was an Editor for the University of Pennsylvania Law Review, where he published an article examining the communications and regulatory issues surrounding television violence.
Stacey Lynn Koerner
Working closely with Initiative and Universal McCann, the unit helps marketers understand the essence of the consumer experience in three distinct areas - brands, media technologies and content - to drive more effective communication strategies. Clients benefit from insight on emerging trends as well as customized advice on how to communicate with the consumer of the future.
Prior to her appointment at Interpublic Media, Stacey served as executive vice president, director of global research integration for Initiative. Stacey was a key member of the global research team and applied her broad research skills to a wide array of critical research issues, with an emphasis on understanding consumer media behavior. She joined Initiative in August 2001 when TN Media merged with Initiative. Stacey played an integral role in Initiative's exclusive research partnership with the Massachusetts Institute of Technology (MIT), which resulted in breakthrough research on a number of key industry issues, including consumer behavior, interactivity and media convergence. In 2002, Stacey delivered the opening presentation at the prestigious ESOMAR (World Association of Opinion and Market Research) conference in Cannes, France, which featured the MIT research.
Before joining TN Media in 1997, Stacey conducted television and print research for D'Arcy Masius Benton & Bowles (DMB&B) while concurrently earning her master's in media studies from New York University. Stacey began her career at Katz Communications after completing her undergraduate degree from Northwestern University. At Katz, she conducted programming and local market research before moving on to spend several years at CBS.
Stacey is a former president of the Radio and Television Research Council (RTRC) and is a member of the Media Rating Council (MRC). Widely respected in the industry, she is routinely quoted in trade and consumer media outlets, and regularly appears on CNN and CNBC to discuss media trends. Stacey was honored in 2005 as a "Wonder Woman" in the cable industry by Multichannel News, one of the cable industry's most prestigious awards. In 2005 and 2003 she was named the most quoted executive in the industry by Advertising Age in the publication's annual "Media Talk" survey. In 2004, she was inducted into the American Advertising Federation (AAF) Advertising Hall of Achievement, the industry's premier award for outstanding advertising professionals under age 40. Stacey was the first research professional to be inducted into the Hall of Achievement in the AAF's history. Also in 2004, Stacey was named "Media All Star" in the research category by Mediaweek. In 2003, she was honored as a "Media Maven" by Advertising Age. In that same year, Stacey was profiled in Crain's New York Business as part of the prestigious "40 Under 40 - New York's Rising Stars" feature.
Stacey maintains an alternate career as a studio vocalist lending her voice to various projects in the New York City area. She resides on the Upper West Side of Manhattan with her three cats.
Tim Kopp
Tim has worked with top global leaders in Marketing, Media, Market Research and Technology to drive organizational change. He has a passion for working with partners to drive Innovation, Marketing Accountability and Measurement.
Beth Lawrence
In addition to managing more than $300 million in ad sales revenue, Beth was chosen to spearhead a key integration project surrounding Yahoo!?s search and graphical ad sales divisions. In this role, she will help determine the optimal organization of Yahoo!?s sales efforts to drive value for customers and for Yahoo!.
Beth is a 20-year sales veteran with an extensive background in media sales. Prior to joining Yahoo!, she held a series of sales management positions with AOL Time Warner, DoubleClick, USA Weekend magazine and AdWeek.
Beth holds a B.A. in Journalism from the University of Kentucky.
Jessica Lilie
Bob Liodice
Bob holds bachelor degrees in accounting and management and an M.B.A. in finance from New York University.
Caroline Little
Little joined WPNI in 1997 as general counsel. She was promoted to vice president, administration and general counsel, in 1998. She became senior vice president of business affairs and general counsel in 1999. Little assumed the role of chief operating officer in April 2000, and was named president in April 2003. In January 2004, she became CEO and publisher.
Prior to joining Washingtonpost.Newsweek Interactive, Little was deputy general counsel at U.S. News & World Report, The Atlantic Monthly and Fast Company (May 1993 to July 1997). While there, she was active in negotiating agreements with online service providers, licensing, multimedia syndication agreements and other areas involving circulation and marketing of the magazines. When Little worked at Applied Graphics Technologies and Applied Printing Technologies, she drafted and negotiated various financing and licensing agreements, joint venture agreements, software license agreements, production services agreements, asset purchase agreements, and other agreements for pre-press and printing companies.
Little served as an associate at the law firm of Arnold & Porter, working on telecommunications, corporate and real estate issues.
A graduate of Wesleyan University, Little received a Bachelor of Arts in English in 1981 and received her J.D. from New York University School of Law in 1986 where she graduated with honors. She is a member of Phi Beta Kappa.
Little is an active member of both professional organizations and the charitable community in Washington. Little serves as the Advisory Board Chair for The Posse Foundation, and is the Vice Chair for the Online Publisher?s Association. She is also a Board member for the Woolly Mammoth Theatre Company. In addition, Little is a trustee to Grinnell College in Iowa, and a member of the Young Presidents' Organization.
Bob Lonigro
Bob Lonigro is a career media sales professional with over 16 years of publishing and agency experience. He started his career in the media department of CME and Ogilvy & Mather NY. Lonigro's planning assignments included many Fortune 500 companies in the CPG, Retail, Corporate Image and Consumer Electronics categories.
Bob entered the internet industry in 1997 at GeoCities where he held a sales management position. After becoming the 4th largest IPO of 1999, GeoCities was purchased by Yahoo! for $4.6 billion. At that point, Bob joined pogo.com which was acquired by EA in February 2001.
Tom Lynch
Prior to joining ING, Tom worked with multiple brands as client, on the agency side, and as a strategic consultant. Some of the brands Tom has helped build include Mentos, Bell South, Coca-Cola, AutoTrader, Glen Ellen Wines, CareerBuilder, Kinder Care, NetBank, and Gallo Wines.
Nationally recognized as a leader in strategic integrated marketing, Tom has been featured at events like the IAB Leadership Forum, DMA Direct Marketing Conference, and the AMA Strategic Marketing Conference. In 2004 Tom was recognized as a "Digital Player" by Advertising Age, co-authored the ARF's "Online Playbook", and been profiled or quoted in publications such as American Demographics, AdWeek, Media Magazine, and iMedia.
Tom has served on the Board of the Atlanta Creative Club, been a member of the Advisory Board for the iMedia Brand Summits, is a member of the Executive Board of AiMA, and has been a teacher at Creative Circus. He has judged many creative awards including the Effies. His work has been recognized with awards such as Effie, Tellies, Webbies, One Show, London International Advertising Awards, Show South, and a "Golden Daddy" from his daughter, Miranda.
Dave Madden
A media industry veteran, Madden has over a dozen years of global experience in Print, Cable, Broadcast and Interactive. Prior to joining WildTangent, he was the executive vice president of Sales and Marketing for News Digital Media, the Internet Division of News Corporation and before that, the Associate Publisher of Runner's World magazine. At News Digital, Madden ran the sales and marketing for the digital properties of Fox Sports, Fox News and Fox Entertainment and was tasked with cross-media integration around properties like the World Series and Super Bowl. At Runner's World, a Rodale magazine, Dave oversaw sales and marketing of the dominant title for the US and overseas editions. Under his guidance, Runner's World was a top 10 consumer title for advertising sales growth.
Dave currently chairs the Internet Advertising Bureau's Interactive Games Committee.
Richard Marks
A marketing veteran with 13 years of marketing, advertising and interactive experience, Richard joined R/GA in 2000 after 7 years at Prudential where he held several marketing positions including Marketing Manager for Prudential?s International Operation in Buenos Aires, Argentina. Richard also led several of Prudential?s early programs to leverage the online channel to support customers and the sales management process.
Richard has a BA from George Washington University.
Richard resides in Maplewood, NJ with his wife, Janine, and their son, Griffin.
Laura Marriott
Michael Maslansky
Michael?s corporate clients range from Pfizer, Microsoft, Procter & Gamble, PricewaterhouseCoopers, Nestle, HIP Health Plans and Blue Cross Blue Shield of Florida. He also works with a wide range of associations, from the New Orleans tourism industry to the Interactive Advertising Bureau to the American Chemistry Council.
Michael has conducted research in more than 20 countries and nearly as many languages on issues such as illegal importation of prescription drugs, intellectual property protection, product safety, and corporate accountability.
Prior to Luntz, Maslansky Strategic Research, Michael rode the waves of the dot.com era as President of MarketResearch.com, Inc., a leading publisher and distributor of market research where he is still a member of the Board. He joined MarketResearch.com after an abbreviated career as a mergers and acquisitions attorney with Wachtell, Lipton, Rosen & Katz in New York.
Michael currently resides in Tribeca with his wife and daughter. He is a graduate of Columbia University Law School and the University of Pennsylvania.
Fred McIntyre
McIntyre joined AOL in 1999 and has worked in a variety of capacities, including most recently Vice President of Programming & Media Networks, AOL for Broadband. He also spent several years as Vice President, Business Development for AOL Entertainment where his responsibilities included mapping and implementing the strategy that established AOL as a premier online destination and industry partner for Games, Movies, Music, Radio, Television, and Ticketing. Prior to AOL, McIntyre held senior management positions at Spinner.com, VIBE Magazine and SPIN Magazine.
Scot McLernon
Over the last 12 years Scot has built and led three different and very successful web advertising sales teams with the last two of those years dedicated to CBS Interactive. Scot's sales teams have frequently been cited by Forrester for highest revenue per sales person, four years in a row while at CBS MarketWatch won "best business and finance site to advertise with" and have won the acclaimed ASPY award as Best Overall Sales Team on the web. (The ASPY group is made up of over 100 agency votes)
Throughout his career Scot's been touted as an industry thought leader and evangelizer that's constantly pushed the webs advertising capabilities. In 2000 he introduced day-part advertising to the web. In 2001 he publicly (and controversially) de-emphasized the value of reported clicks in a campaign. In 2002 amongst the ad recession, McLernon created the At Work Brand Network - a group of like publishers and competitors built to rival the size and reach of the major portals. In 2003 he was a founder of the Seller's Forum where twice-a-year over 30 of the top brands sales VP's share and work out industry issues for a day in an open but moderated forum. In 2004 McLernon co-founded the Bay Area Interactive Group (BIG) which remains focused on educating and networking the bay area's interactive marketing community.
The sale of MarketWatch to Dow Jones was quickly followed by an offer to come back to the CBS family, this time to bring all seven properties within the CBS portfolio under one roof and one sales manager, now known as CBS Interactive. Since then Scot and his sales teams have brought to the web the re-launch of CBS news.com as a cable by-pass, CBS.com as an actual entertainment hub where one can view 13 network shows as well as original web only programming, and last but not least, what has now become almost an annual weekday work stoppage estimated nationally each year at approximately 3 billion dollars - the online streaming of all 32 college basketball games during the early rounds of March Madness.
Scot was recently given an industry achievement award by DMG World Media through the adtech advisory board. "The only one of its kind in the industry, this "Industry Achievement" award honors the long-term dedication and consistent outstanding service to online marketing by individuals".
Despite all of the above, Scot's greatest sense of pride comes from the hundred plus sales and sales operation hires he's made that have held successful positions within the industry. Scot is a frequent speaker at industry events, writes occasionally in industry publications and is often quoted about various industry related topics. He's an active board member of the Interactive Advertising Bureau (IAB), is a founding member of the Online Publishers Association (OPA), a founding Director of the Bay Area Interactive Group and sits on several advisory boards.
Rick Mehler
Prior to Atari, Rick worked at several interactive entertainment industry leaders, including Microsoft and Activision, managing the global product marketing of several key brands at each of these companies. At both companies, he worked to increase the exposure and distribution of brands by working with untapped partners, including Scholastic, Chrysler, and The History Channel.
Rick received his undergraduate education at Brown University and obtained an MBA from Columbia Business School. A native New Yorker, he resides in Manhattan with his wife, Melissa.
Maria Molland
Maria is also focused on audience development as that role is key to continue to drive new users to the two web sites. Initiatives include business development relationships with the major portals and smaller niche sites, communication with the major blogging sites, search engine optimization and search engine marketing efforts. Within three months of focusing on this, traffic increased 20% and time spent increased by 50% on Marketwatch.
Maria also works closely with the sales team to grow revenue and expand the advertising base. She is working with the team at WSJ Asia and WSJ Europe to work on Marketwatch's and Barron's Online international expansion. She is also working on adding more community products, finance vertical search, and video to the sites.
Prior to Dow Jones, Maria was the Director of Business Development and Strategy at Yahoo. She also worked in business development for Disney Internet Groups, and prior to that worked in the mergers and acquisition group at Volpe Brown Whelan, where she focused on the Internet industry.
Maria holds a B.A. from Northwestern University and an M.B.A. from the Harvard Business School.
David Moore
Mr. Moore has led 24/7 Real Media's growth from start-up to its current position as a leader in interactive marketing. He is a respected industry veteran with over 20 years experience in new media property development. Throughout his career, he has consistently distinguished himself as a pioneer and leader. When the bubble burst on the dotcom industry, taking his company with it, Mr. Moore was determined that his company would survive. He held true to his vision that if his company survived it would emerge stronger, with a larger market opportunity and fewer competitors. With a series of bold moves, he succeeded.
Mr. Moore is a compelling speaker and seasoned executive with expertise in all facets of the online advertising industry. Mr. Moore currently serves as an Executive Committee and Board member for the Internet Advertising Bureau. Throughout his career, Mr. Moore has held positions at companies such as Turner Broadcasting and Viacom. He co-founded Petry Interactive, which eventually became 24/7 Real Media.
Prior to joining JMP, Bill had worked in Citigroup Smith Barney's U.S. equity research group following Internet media and e-commerce since 2002. In both 2003 and 2004, Citigroup Smith Barney's coverage of the sector was ranked second by Institutional Investor in the magazine's annual review of sellside U.S. equity research providers.
Bill previously worked for two years at Bowman Capital Management, where he evaluated late-stage private equity investments in the Internet, telecommunications and enterprise software industries. Additionally, Bill co-founded PlatinumHealth.com, a healthcare application service provider, and served as director of business development at Eagle River Interactive, which later merged with Agency.com, a provider of Internet design, development and systems integration services.
Bill holds a MBA from the Kellogg Graduate School of Management and a BA from Colgate University.
Jack Myers
Myers Publishing provides business-to-business and consumer research services to the media and advertising industries. Jack Myers Media Business Report research and publications and Myers' economic forecasts, trend reports, Emotional Connections® consumer research studies and JackMyers.com® website are recognized as "The Voice of the Marketplace."
Jack established his leadership reputation at CBS Television, where as Director of Marketing and Business Development he successfully built the television industry's first multi-platform integrated marketing initiative and unsuccessfully advocated that CBS invest aggressively in the infant cable television industry. Subsequently, over a twenty-year consulting career, Jack served as strategic advisor to virtually every cable and broadcast network and major media company, several major regional and national marketers, many ad agencies, interactive media developers and a cross-section of television producers and studios. He began his career with the outdoor division of Metromedia and was sales manager at ABC's flagship FM station, WPLJ in New York
In 1995, Jack was asked by President Clinton to lead a delegation of advertising executives to the White House Conference on Children's Educational Television. He has co-produced six broadcast network primetime specials with advertiser funding support.
Jack is a Board Member of the Newhouse School of Communications at Syracuse University, serves on the Advisory Board for the Steinhardt School at New York University, is a member of the Academy of Television Arts & Sciences, and serves on the boards of several charitable organizations. He is the author of two other books: Adbashing, published in 1993, and Reconnecting with Customers: Building Brands and Profits in The Relationship Age, published in 1998.
Jim Nail
Peter Naylor
Mr. Naylor brings nearly 15 years experience in the Internet, magazine and radio advertising sales industries. Prior to joining iVillage in April 2002, he served as Vice President of Sales, Eastern Region/National Agency Relations, for Terra Lycos, a leading portal. While there, he oversaw a staff of 32 across 5 offices and had responsibility for sales marketing, trade marketing and overseeing agency relationships.
Previously, he served as Eastern Sales Director for Wired Digital Interactive, an online pioneer of commercial publishing on the Web. While there he grew monthly sales from $80,000 to $1.6 million. He has also held advertising sales positions with Vanity Fair and Spin magazines and at radio stations WSSH in Boston and WSRO in Marlboro, MA.
Mr. Naylor serves on the Boards of the Internet Advertising Bureau, 212 - a New York interactive media trade association - and Goodwill Industries of New York and New Jersey.
He holds a Bachelor of Arts degree in Economics and English from Denison University in Ohio.
Steve Nesle
Most recently, Steve and his team received a Gold CyberLion for their viral hit, www.shaveeverywhere.com. With almost no paid media the site has delivered more than 2 million unique visitors and 3,000 plus blog mentions. Not to mention the product has been a top seller at Amazon.com for months.
Steve joined the Tribal team from McCann Worldgroup's MRM. As SVP/Executive Creative Director of Interactive, he ran the digital creative discipline in New York and Detroit. Under his stewardship, MRM developed award-winning work for Mastercard, General Motors, Wendy's, Black & Decker, and Johnson & Johnson.
Prior to McCann, Steve ran Modem Media's San Francisco and New York creative departments. He oversaw the Merck, Christies, Sony Playstation, Avon, Delta, JC Penny and M&M/Mars accounts.
Steve made the move to interactive in the mid-nineties when he was tapped to be the Founding Creative Director of Bronner Slosberg Humphrey's interactive arm (now Digitas). At Digitas, he was responsible for the design and production of some of the first commercial websites, including LLBean.com, FedEx.com, Mobil.com and Kraftfoods.com.
Steve and his teams have won virtually every award in the business, including honors from Cannes, Oneshow, FWA, ECHO, Clio, ADTECH, Addy, The New York Festivals, International Web Page Awards, How Design, and New Media Invision.
Sheryl Oliver
In New York, she worked as a Media Buyer at Ogilvy and Mather and performed special projects for ABC Network Sales and CBS Network Marketing departments.
She enjoyed a successful 14 year career at The Washington Post Newspaper and managed the largest revenue generating category of $150 million dollars and created and facilitated training for the advertising sales department.
Sheryl's additional experiences includes: Local television sales and Public television grant writing.
Chrysi Philalithes
Over the last six years Chrysi has been instrumental in building one of the most respected and widely recognised brands in the online B2B industry. MIVA's growth has been explosive. In six years Chrysi has helped grow the company from five people to over 400, from one market to a global company operating across three continents servicing approximately 100,000 clients.
Espotting was one of the UK's Internet success story. Launched in 2000, the company merged with NASDAQ-listed FindWhat.com in 2004, in a deal that valued Espotting at $186m. The company re-launched as MIVA in 2005 following a high profile global re-branding campaign developed and led by Chrysi.
Since 2000, the company has expanded across Europe and Chrysi helped launch each European territory. MIVA's growth has been recognised both in the UK and in Europe. In 2005 the company took pole position in the Media Momentum Awards and was awarded the accolade "Most Dynamic UK Media Company" for growth rates of over 700%. In the 2004 "Europe's 500" list, the company was recognised as the fastest growing IT business in Europe.
As a founding member, Chrysi has contributed greatly to the company's growth and performance. Under Chrysi's marketing stewardship MIVA was placed at number 27 in the Financial Times' Creative Business 50 for 2002, while in 2003 the company was voted the "Best European Paid Placement Service" by readers of search industry bible Search Engine Watch, and received Tornado Insider's "Best Achievement" Award.
Prior to MIVA, Chrysi was New Business Manager at WCRS, one of the UK's Top 20 Advertising Agencies. While she was at WCRS, the agency grew by 40% with new business wins such as Sega, Camelot, Buzz, Sharepeople.com and BUPA; and the agency was short-listed two years in a row for Campaign Magazine's "Agency of the Year".
Chrysi holds an MBA from Imperial College where she specialised in Marketing and New Ventures. In her spare time Chrysi is Head of Marketing for Sound Films whose first film "Hibernation" recently won "Best British Short Film" at the Edinburgh International Film Festival.
Brian Price
Brian has worked closely on personalization efforts and trying to optimize both media and site performance. His team has also done work with measuring product awareness and brand campaigns impact to acquisition campaigns as well as implementing Click to Chat and site syndication partnerships. Brian has done extensive usability testing to refine Verizon's online ordering experience and has worked to integrate strong call to actions in offline communications to increase online sales. Under his leadership, the online channel moved from 5% of consumer DSL sales in 2001 to 18% of sales in 2006.
Brian holds a Masters in Business Administration from Long Island University and a Bachelor of Science in Business Management from Mercy College. Brian is a native New Yorker and resides in White Plains, NY.
Alyson Racer
Alyson Racer was named vice president of sales for NYTimes.com in November 2005 and is responsible for leading the site's sales and marketing efforts. Before this, she served as group director, sales, for NYTimes.com since 2004. In this role, she managed a 40-person team responsible for worldwide advertising sales and sales planning and developed sales strategies accounting for $70 million in annual revenues.
Previously, Alyson was director of sales for NYTimes.com, a position she held from 1999 through 2004. She joined NYTimes.com in 1997 and was a sales manager and account executive for the site. From 1995 until 1997, she worked in sales and planning at MacFadden Trade Publishing.
Alyson holds a B.A. in Journalism and History from Rutgers University.
Jake Raroque
Over the past 6 years, Jake has been consulting with top companies in the Video Game industry, most notably Sony Computer Entertainment America. His research expertise has been applied to all phases of the gaming lifecycle including advertising, promotions, direct and online marketing and post mortem assessment.
Prior to joining comScore, Jake held research positions at Wells Fargo Bank, Snowball.com (now IGN Entertainment) and Q & A Research, Inc. Jake holds a degree in Psychology from San Francisco State University.
comScore Networks is a global Internet information provider and consultancy that delivers unparalleled insights into consumer behavior and attitudes. comScore maintains massive proprietary databases that provide a continuous, real-time measurement of the myriad ways in which the Internet is used and the wide variety of activities that are occurring online. comScore's products and services are utilized by many of the world's leading corporations to better understand, leverage and profit from the rapidly evolving worldwide Web. Integrated with survey expertise, comScore is able to marry ?what? consumers are doing with the ?why they do it?, captured from survey data.
Keith Richman
Michael Rooney
Prior to his current role, Rooney was senior vice president, multimedia sales responsible for driving sales efforts across all mediums with 13 teams, organized around the major agencies and geographic territories. Rooney was also responsible for the West Coast and select New York agencies.
Previously, Rooney was senior vice president, advertising sales and marketing, ESPN Branded Media and was responsible for advertising and sponsorship sales efforts of ESPN The Magazine, ESPN.com and ESPN Outdoors as well as coordinating efforts between ESPN sales and the sales teams at ESPN Radio and ESPN International.
Rooney previously served as senior vice president and general manager, ESPN Outdoors, a multi-departmental initiative created in 2001 to oversee company-wide efforts in the outdoor genre - primarily the ESPN Great Outdoor Games, ESPN2's extensive outdoor programming, and B.A.S.S., the world's largest fishing organization which ESPN acquired in April 2001. He was named to this new post - which includes responsibility the array of B.A.S.S. businesses, including magazine publishing, event management and television distribution - in May 2001.
Rooney was named senior vice president of ESPN The Magazine in January 2000, having served as the biweekly's original publisher since May 1997. Into November 2001, he was responsible for overseeing all areas of the magazine, including advertising, marketing, circulation and editorial operations. His leadership has contributed to the sports biweekly achieved record-breaking advertising page and revenue growth and was recognized by leading trade publications, including Advertising Age and AdWeek, as the best magazine launch of 1998.
Rooney has a successful history and strong knowledge of the outdoor marketplace, including publishing, a deep understanding of ESPN overall as a company and an ability to forge strategic partnerships with advertisers - an important quality given the significant role sponsorships play in the outdoor industry.
Previously, he was senior vice president and publisher for Times Mirror Magazines' Field & Stream and Outdoor Life where he was responsible for turning around the advertising sales area, leading to increased profitability each year between 1994-97.
Rooney was with Disney Publishing in 1991, where he was vice president and publisher of Discover magazine. Rooney relaunched Discover after Disney took over the title from the former Family Media company. Spearheading the magazine's significant growth in ad revenues, Rooney is credited with building a new client base and forming strategic alliances with key advertisers.
His experience in magazine launches dates back to 1987 where he was responsible for the highly successful start-up of Rodale Press' Men's Health. As the first publisher, Rooney developed the magazine?s strategic business plan, laying the foundation for its future growth.
Named one of Advertising Age's Top 100 Marketers of 1999, Rooney was co-chairman of the 2000 American Magazine Conference and is a member of the Magazine Publishers of America's marketing committee. He holds a bachelor of science degree in marketing from Boston College and is on the advisory board of Outward Bound USA.
Warren Schlichting
Schlichting also oversees interactive advertising sales activities for products such as search, banner and streaming inventory across Comcast's various Internet properties including Comcast.net, Vehix.com and ESPN Clubhouse.
Prior to joining Comcast Spotlight in 2002, Schlichting served as chief executive officer of Hiwire, a software technology company that allowed Internet radio stations to replace on-air broadcast commercials with targeted local online commercials. Hiwire provided software technology and advertising sales services to Clearchannel and other major Internet radio broadcasters in this endeavor. He has also served in executive capacities with the William E. Simon Group and Morgan Stanley & Co.
In 2005, CableFAX magazine listed Schlichting as one of the cable industry's "100 Heavy Hitters" and he was also received the Cabletelevision Advertising Bureau (CAB) President's Award.
Schlichting graduated from Harvard University with a degree in Economics.
Alan Schulman
Prior to founding Brand New World, Alan served as Senior Vice President/Creative Director of Universal McCann Futures - the emerging advertising group of Universal McCann North America. As one of the first creative executives ever hired by a Media Services Agency, Alan was responsible for the extension of McCann-Erickson?s traditional advertising into Broadband, Video on Demand and Wireless media for such global brands as Coca-Cola, Microsoft, SONY, L?OREAL, Johnson & Johnson and many others.
In his role as an industry leader in creative for "Emerging Media", Alan has served on the AAAA Advanced Television Committee, the National Television Academy?s New Media Committee as well as Interpublic?s Convergence and Branded Entertainment Advisory Committee.
Having served as both a Branding and Advertising Creative Executive, Alan has been involved in such noted brand launches as TiVO, MSN, XBOX and CTV Canada among others. He has been a noted speaker on emerging media for numerous corporations and organizations including Johnson & Johnson, Verizon, Microsoft, SONY, CES, NAB, NATAS, CTAM, iMEDIA, IAB, IRTS, NCTA, MIPCOM, NATPE and the AAAA?s.
Alan has won many awards across the branding, advertising, and digital spectrum including One Show, Clio, AICP, AIGA,, ADDY, TELE, and ProMax/BDA.
An avid jazz guitarist, Alan holds a masters degree in jazz arranging and composition from Howard University and has appeared with such noted jazz artists as Anita Baker, Wynton Marsalis & Herbie Hancock.
Adi Sideman
Adi holds an MPS degree from the Interactive Telecommunications Program at NYU Tisch School of the Arts and an undergraduate degree from NYU in Film and Television.
Jim Spaeth
Prior to forming Sequent Partners with Bill and Stuart, Jim was most recently President of ARF, The Advertising Research Foundation, where he spent seven years. Under Jim's leadership, ARF expanded its scope to incorporate all aspects of market research practice on a global basis. Recent ARF priorities of relevance to the venture include Marketing and Media ROI, CRM, Brand Valuation, Digital Marketing and the transformation of the research function from a business focused social science to a business discipline focused on value creation through the application of social science technology. Jim and his team established ARF's mission as profitable business through effective research and insights.
Prior to his leadership role at ARF, Jim spent over a decade developing new research tools to improve clients' business performance. He has also led the media research and planning function at General Foods and Young & Rubicam.
Jim is the co-author of Market Research Matters and numerous articles, as well as a frequent conference speaker. He has served on the boards of a number of industry associations. Jim holds a B.A. in Mathematics, an M.S. in Econometrics and a Ph.D. in Economics.
James Spanfeller
Spanfeller joined Forbes.com in 2000, and since then has helped build the company into the No. 1 business site in the world. Under his leadership, Forbes.com revenue and traffic have experienced triple-digit growth year over year for the past three years. In May 2005, he oversaw the launch of ForbesAutos.com, the only online site dedicated to the luxury automotive buyer.
In 2006, BtoB Media Business named Spanfeller "Top Innovator in Business Publishing", as part of their Top Innovators in Business Publishing awards and he was inducted into min's first-ever Digital Hall of Fame. Also in 2006, Forbes.com rose from #7 to #4 in BtoB magazine's annual "Media Power 50" list.
In 2005, BtoB Media Business named Spanfeller "Top Interactive Executive for General Business Publishers", as part of their Top Innovators in Business Publishing awards and BtoB, named him one of their "Top 25 Newsmakers". In October 2003, MIN Magazine called him one of the industry's standout media executives in its annual "21 Most Intriguing People" issue.
Prior to joining Forbes.com, Spanfeller was President of the Consumer Magazine Group of Ziff Davis Media, Inc. Previously, he was Publisher of Inc. magazine and also held senior positions at Playboy Enterprises Publishing Group and Newsweek.
Spanfeller is currently Chairman of the Board for the Interactive Advertising Bureau (IAB), having served as Vice-Chairman in 2005 and is actively involved in the Online Publishers Association (OPA). In 2006 he was named to the Board of Freedom Communications, Inc. He served on the Board of Directors of the Magazine Publishers Association, 1999-2000. Spanfeller received a B.A. in English Literature from Union College.
He lives in New York City with his wife, Peg, and their three daughters.
Karl A. Spangenberg
Mr. Spangenberg joined AT&T with more than 25 years of sales, marketing, and general management experience in publishing, Internet start-up, and national cable companies.
He joined the company from a key sales position with The Hotel Networks (THN), the leading provider of national cable networks and video-on-demand programming into upscale and business class hotels across the country. Prior to that, he was president and CEO of Lightningcast Inc., an Internet startup specializing in streaming media and advertising.
Mr. Spangenberg holds a bachelor's degree from Yale College in New Haven, Conn., and a master's degree from the State University of New York at Buffalo.
Mr. Spangenberg and his wife, Elaine, have two children, Erik and Greta.
Greg Stuart
Since Greg assumed his position in November 2001, he has led the growth of the industry from $6 billion to $16 billion in advertising revenue. Under his leadership, the IAB expanded the groundbreaking Cross Media Optimization Study (XMOS) into the largest advertising industry research project including leading brands and funding support from more than 25 of the world?s largest publishers. He led a consortium including the Advertising Research Foundation (ARF) and Media Rating Council (MRC) to launch the industry?s first Campaign Measurement and Audit Guidelines which have the support of the American Association of Advertising Agencies (AAAA) and the Association of National Advertisers (ANA). In addition, IAB reached agreement with the AAAA for Terms & Conditions for Internet Advertising v2.0; and launched the Universal Ad Package consolidating ad sizes.
Greg is a 20 year veteran of the advertising and interactive industries. Before joining IAB, he served as CEO & President of DeltaClick, Inc., an advertising technology company in San Francisco, as a part of his role as Venture Partner at iMinds Ventures. He also held executive positions at Flycast Communications, Cars.com and @webrite, inc., his New York-based marketing and business development services firm that helped AOL, Sony, Dentsu and others navigate the digital age.
Greg began his interactive career as Senior Vice President/GM of the Interactive Marketing Division at Wunderman in New York, in addition to almost a decade with a number of major New York advertising agencies serving major national brands.
A long-standing industry leader in both the interactive and advertising arenas, Greg has served on numerous industry Boards and committees including the AAAA?s New Media Technologies Committee, Chairman of the Interactive Television Council for the ISA (Interactive Services Association) and the Board of Directors for Chicago Interactive Marketing Association (CIMA). He was also a Charter Member of the New York New Media Association (NYNMA).
Greg is currently co-authoring a book, ?What Sticks: Why Most Advertising Fails and How to Guarantee Yours Succeeds,? which will be released in Fall 2006 by Kaplan Publishing. ?What Sticks? reveals how companies can capture greater value from their marketing spending (and in some cases even decrease spending) while improving results.
Greg received a bachelor's degree in Economics from the University of Washington, Seattle.
Greg lives in Bridgehampton, NY with his wife Pam, their twin daughters and son.
Michele Sweeney
Michele has more than 20 years of experience in media and marketing in the tech and entertainment markets. Prior to Kadium she was the Group Director of the CMP Publishing Games/Entertainment Division responsible for all aspects of sales development, marketing strategy and advertising research trends. As VP of Business Development for the BtoB portal SmartAge, Michele was responsible for partnerships and negotiated deals with companies such as AT@T, Dell and American Express among others. Michele also spent 14 years honing her skills and her passion for media at Ziff-Davis Publishing, where she worked in various senior management roles across PC Week, Family PC, and Corporate Computing. She holds a BA in English from College of the Holy Cross.
David Tokheim
Tokheim joined IGN Entertainment in 2002 as Director of Sales Development & Consumer Intelligence. Tokheim was promoted to Vice President of Marketing for IGN in Jan 2006. Following the News Corp acquisition of IGN, he began to work on FIM-wide marketing and sales solutions, including the wildly successful campaign for "X Men: The Last Stand" that resulted in a record breaking opening weekend in spring of 2006.
While at IGN, David has a proven track record of developing strategic marketing solutions for a long list of advertisers including Blockbuster, 20th Century Fox, Electronic Arts, Sony, Vivendi, and Microsoft. Additionally, David was responsible for the launch of GamerMetrics, a revolutionary business intelligence tool which has now become a standard tool for those in the videogame publishing and retail communities.
Prior to that, David held the Director of Internet role at Midway Games.
David holds a Bachelor of Arts in English from the University of California, Los Angeles.
John Trimble
Previously, Trimble was Vice President of Sales for FOX Sports Interactive Media, where he was responsible for developing the sales strategy and for building brand awareness in the advertising marketplace online and through integrated sales in coordination with the Fox Sports broadcast team.
Before he joined Fox, Trimble served as Director of National Sales for Sports Illustrated.com. In this role he was responsible for the development and implementation of the Sports Illustrated interactive sales strategy.
Trimble entered the interactive space in 1999, as Vice President of Sales for Phase2 Media, where he oversaw the development and sales of the Men's Vertical categories. As one of the company's first employees, Trimble worked to leverage the sales efforts for key men's categories such as Maxim.com, the official Olympic website for the Sydney Olympics and the Hachette Filipacchi men's titles.
Prior to Phase2 Media, Trimble spent six years with the National Football League's Properties division as the Senior Director of Corporate Sponsorships, where he generated over $200 million in revenue, including the then-largest sponsorship package in sports history, a $60 million deal with Visa and MBNA.
Fraser Van Asch
After the McClatchy Company purchased the N&O and all it's holdings, Fraser played an integral role in converting the Nando destination-based infrastructure into McClatchy's centralized interactive division. Now formally McClatchy Interactive, which builds, manages, and supports various online tool sets for the industry, Fraser has local operational oversight in supporting the progressive, efficient growth of interactive initiatives in the local markets. Other projects include creating a national ad delivery platform that makes buying available online newspaper inventory easier.
With the recent acquisition of Knight-Ridder newspapers by McClatchy, Fraser's team is responsible for managing the many challenges of transition, system migrations and vendor relationships. While managing this very complex integration, Fraser is also tasked with maintaining P&L expectations along with continued operational effectiveness.
David Verklin
David is a recognized leader in the media industry. Prior to joining Canoe Ventures, David was CEO of Aegis Media Americas, one of the fastest growing companies in the industry with capitalized media billings approaching $7 billion annually. He was at the forefront of revolutionary changes, including the unbundling of the media services agency and creating a 360 degree service offering for media agency clients. In 2007, David reinvented the agency model by integrating on and offline marketing services with the merger of Carat Fusion and Carat USA into one operating company resulting in the largest fully integrated on/offline agency in the world.
David currently sits on the Board of the American Advertising Federation and the Ad Council, and is a Director-at-Large for the American Association of Advertising Agencies. Additionally, he serves on the Board for the New York Multiple Sclerosis Society and the Board of Advisors for The Power of Peace. David has also been honored with the UJA Federation's Global Leadership Award for his professional and philanthropic achievements. Previously, he served as Media Jury President at the Cannes Advertising Festival, the advertising industry's most prestigious creative awards. During his career, David has been recognized as a Mediaweek All Star, Ad Age Media Maven and was inducted in the AAF Hall of Achievement. Writing about David, Ad Age asks the question, "?is there a single other human being who has been as much of a leader, visionary, a force for change and a voice of optimism in the media and marketing industries over the last 15 years?"
David is one of the most frequently quoted experts on the media business in the United States. You'll see his name often in Advertising Age, The New York Times, Business Week, The Wall Street Journal, as well as hear him as an analyst on radio and television networks, including ESPN, Fox Business and CNBC.
David began his career at Young & Rubicam, New York and helped create Hal Riney & Partners in San Francisco, first serving as its Media Director and later as its Managing Director. Under his leadership, Hal Riney grew into one of the largest privately-held advertising agencies in the United States. David is a graduate of the University of Virginia. He lives with his wife and their three children in Connecticut. David's book, "Watch This, Listen Up, Click Here" was published by John Wiley and Sons in 2007.
Mr. Viebranz spent 17 years at Time Warner and its predecessor company, Time Inc. During that time, Mr. Viebranz held numerous senior management positions with operating responsibility for major businesses both in the U.S. and abroad. He has also served as President of HBO International, the international arm of Time Warner's Home Box Office unit. Previously, he was the first president of Time Inc. Multimedia, the new media division of Time Inc., Time Warner's book and magazine publishing subsidiary. He also served as President of Time Inc. Europe and President of HBO Video, the home video distribution unit of Home Box Office.
Patrick Vogt
Mr. Vogt had been a highly-respected technology executive prior to his appointment to the Viewpoint CEO position. Patrick Vogt joined Sony Electronics for the second time in June 2003. His team was responsible for Internet Properties Management, Direct Marketing, and Sales across all customer segments. Other responsibilities included Global Contact Center Governance, the eCommerce and Contact Center platform (supporting all distribution channels), and P&L management for Sony?s entire direct business.
Prior to joining Sony, Patrick was HP's Vice President & General Manager, Americas eBusiness Group & Direct Marketing Group, where his team managed all direct marketing activities and the direct on-line business for the Americas region; was General Manager of the Aftermarket Sales Division and Dell Online for Dell Computer Corporation; and, during his first tenure with Sony, founded Sony?s Direct Business.
Patrick received a Bachelor of Science degree from the State University of New York and has an MBA from Iona College, Hagen School of Business, with a concentration in Marketing.
Steve Wadsworth
Wadsworth has seven years of Internet experience - all at The Walt Disney Company. Named president of Disney's Internet unit in 1999, he is well versed in Internet business and technology operations. He has played a critical role in leading the company's successful drive to profitability and growth as he led a restructuring of the business and current expansion into broadband and wireless.
Wadsworth joined Disney Online, Disney's first Internet operation, at its inception in September 1995. Prior to being named president of Disney's Internet operations, he served as senior vice president and chief financial officer, responsible for all strategic planning, business development, technology operations, finance, accounting and administrative functions. He came to Disney Online from Disney Consumer Products, where he served as director of business planning.
Before joining The Walt Disney Company in 1993, Wadsworth was a principal for the Windsor Park Group in Los Angeles. He was responsible for providing strategic, operational and financial management consulting services to companies primarily in the retail and consumer products industries.
Wadsworth is a frequent spokesperson on Internet issues and guest speaker at Internet industry forums. He holds a B.S. in engineering from the University of Virginia and received his M.B.A. from the UCLA Graduate School of Management.
Jeff Webber
Dawn Winchester
As Chief Client Services Officer, Dawn founded and built the client services organization at R/GA. She has been with the agency since 1999 and is credited with maintaining its long-standing client partnerships.
R/GA, the agency for the digital age, serves Fortune 500 companies and world-class marketers such as Avaya, L'Oréal Paris, Nestlé Purina PetCare, Nokia, Subaru, and Verizon. R/GA builds brands by transforming the way people interact with them, creating engaging user-centric experiences that have the power to change customers' perceptions. Founded in 1977, R/GA has received the top creative awards for film, broadcast, and interactive.
Tiffany Young
Before joining Smashing Ideas, she was Associate Creative Director at SF Interactive (now a division of BSSP). She began her career in traditional advertising in NYC, focusing on entertainment, luxury and consumer goods.
A graduate of the University of Texas at Austin's creative advertising program, Tiffany is also an illustrator and an amateur shutterbug. When not managing her team, she teaches a leadership course at the School of Visual Concepts called "Managing Creative People." She lives in Seattle with six ducks, three cats, a dog and a teenager.
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